Free Asana Marketing Templates to Manage Campaigns

That’s a big number, especially when time, money, and resources are on the line. Without a clear process or central hub, campaigns fall apart or never reach their full potential. Enter Asana marketing templates.

These ready-to-use templates let you plan campaigns, manage tasks, save time, and stay aligned from start to finish. With a good marketing template, everyone knows what to do, by when, and how. It brings focus, consistency, and clarity to every campaign, which are critical to driving revenue.

Let’s explore the best Asana marketing templates to get your team aligned and moving in the same direction. And if you’re looking for something even more intuitive, more connected, and easier to track in the long term, we’ve got smarter alternative templates from ClickUp, the world’s first Converged AI Workspace.

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Asana Marketing Templates at a Glance

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What Makes a Good Asana Marketing Template?

Here’s what you should look for when choosing an Asana marketing template:

• Campaign goals and KPIs: Choose a template with clear sections for laying down goals and campaign performance indicators. This keeps the team on the same page and focused on outcomes that matter
• Clarity of workflow: Look for templates that divide all the work into small, actionable items. It makes execution easier and avoids confusion
• Comprehensiveness: A marketing template should help you organize all the key details, such as campaign due dates, assignees, project type, and more. It improves accountability and ensures seamless progress
• Goal alignment: Opt for customizable templates that adapt to email, social media, blogs, and more, ensuring a smoother planning process across formats
• Visual data: Search for templates with boards, timelines, and calendars to show data at a glance. These help teams see progress quickly and plan better

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Top Asana Templates for Marketing

If you’re spending dozens of hours setting every new campaign up from scratch, then we’ve got just the right Asana marketing templates to help you out. Use these templates to slash setup time and make every campaign the best you’ve ever worked on!

1. Marketing Project Plan Template 

Managing a multi-channel marketing project becomes simple with Asana’s Marketing Project Plan Template. It helps you define key marketing goals, outline the plan to achieve them, and track essential data throughout the project.

The dashboard offers a visual summary of tasks— what’s due, unassigned, in progress, and completed—to check the details at a glance.

Here’s why you’ll like it:

• Connect goals, resources, and milestones to your plan so your campaign stays aligned with broad marketing goals
• Build a custom workflow for your team to ensure that the plan goes in the right direction
• Communicate with team members within the template using messages to improve collaboration

2. Marketing Campaign Management Template

The Marketing Campaign Management Template by Asana supports the cross-functional work needed to take campaigns from brainstorming to launch. With all your work in one place, it helps streamline workflows, reduces hand-off delays, and ensures every step in the campaign process is efficient.

Here’s why you’ll like it:

• Get a bird’s-eye view of all your marketing efforts in one place. Choose from a list, board, timeline, calendar, and workflow view
• Identify task dependencies to create an efficient process flow
• Adjust and update your strategy easily as the campaign progresses

3. Creative Requests Template

From initial stages to final deliverables, Asana’s Creative Request Template keeps your production process organized and efficient. It helps manage all incoming creative requests in one place to stay on top of priorities and understand what your team is working on at any given moment.

Here’s why you’ll like it:

• Collect complete data about the creative project through a structured form
• Set triggers to automate task movement and maintain a smooth flow
• Track approvals alongside creative work and assets for better visibility

4. Social Media Calendar Template

Does keeping track of your company’s social media content seem like a challenge? From managing platforms to scheduling post times, there’s a lot to coordinate. The Social Media Calendar Template by Asana makes it easier to stay organized and consistent.

This template helps you schedule and manage content by channel, campaign, and more. The best part? Its clear timelines and approval flows help maintain a polished and engaging social presence.

Here’s why you’ll like it:

• Include content format and social media channel for better organization
• Track tasks at different stages—from ideas to publishing
• Add a project summary and related details to provide a complete overview

5. Product Marketing Launch Template

Keep launch details clear and cross-functional teams aligned with Asana’s Product Marketing Launch Template. As the launch approaches, clearly outline who’s responsible for what and when, keeping stakeholders in sync.

This template helps you plan, track, and manage every part of your product launch like a pro, so you never have to push deadlines to deliver a launch that hits it out of the park.

Here’s why you’ll like it:

• Organize social media copy for the product marketing campaign in the run-up to the launch
• Classify launch activities by creation stage across platforms like social media and paid advertising
• Set rules and forms for each task, such as forms for reference materials and rules for social media copy

6. Event Marketing Plan Template

Event promotion plans are complex, but managing them doesn’t have to be. The Event Marketing Plan Template by Asana helps you organize your entire event marketing strategy in one place.

It helps you drive higher attendance and engagement by planning promotions, acting on feedback quickly, and making approvals simple and transparent.

Here’s why you’ll like it:

• Break down tasks into planning, promotion, day-of, and post-event tasks
• Track the budget for every activity to stay on target
• Provide actionable feedback on assets like image files and documents

7. Editorial Calendar Template

Between brainstorming content ideas, producing assets for various channels, and coordinating across teams, your campaign needs an intelligent hub to manage it all. Asana’s Editorial Calendar Template makes it easier to lay out each step, from ideation to publication.

Plus, this template helps you track content progress, platform, type, and approval status in one place, without the chaos of juggling multiple spreadsheets.

Here’s why you’ll like it:

• Simplify cross-functional collaboration by bringing social media, PR, and marketing teams together
• Organize all your assets using integrated tools like Google Workspace and Dropbox
• Track new content ideas and stay on top of your publishing schedule

8. Event Planning Template

To keep your event marketing efforts on track, you need a clear plan that brings every task and detail into one place—from budget and vendor contracts to task dependencies and day-of to-dos. The Event Planning Template by Asana helps you organize your entire event campaign strategy, stay focused on campaign goals, and work better together as a team. 

It lets you track your event plan and communicate with everyone involved. Enjoy built-in features like visual timelines, milestones, status updates, and vendor/guest tracking, all enhanced by integrations with tools like Gmail, Slack, and Outlook.

Here’s why you’ll like it:

• Automate budget calculations to stay within your limits
• Loop in team members and stakeholders for better visibility and accountability
• Assign tasks and set deadlines within each section to map out your strategy from start to finish

9. Design Project Plan Template

The Design Project Plan Template by Asana makes creative project management simple and efficient. It breaks work into clear sections and essential tasks with due dates, so everyone knows what needs to be done and when. 

Designed specifically for web, graphic, and product design teams, this template enables you to launch every campaign with clarity and consistency by establishing repeatable workflows. Tasks are organized by priority and stage, helping your team stay aligned from start to finish.

Here’s why you’ll like it:

• Assess progress by planning key milestones and next steps
• Include copy and image design references for editors and writers
• Add visual graphs to view workload, priorities, and key details at a glance

10. Project Charter Template

You’ve come up with a great marketing initiative—but how do you turn it into action? That’s where the Project Charter Template by Asana comes in. It helps you outline key campaign details like objectives, scope, timeline, and resources, so stakeholders can quickly understand the plan. It even helps you automatically calculate project costs to keep the campaign budget transparent.

Here’s why you’ll like it:

• Collect real-time feedback from stakeholders through comments
• Track which parts of the charter are approved and ready to move forward
• Attach documents, images, or videos to provide full context for each task

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Asana Limitations

While Asana marketing templates keep your efforts, team, and goals aligned, they may not fit the bill for every team. Here are some of the biggest limitations of Asana marketing templates:

• Limited template variety and capability: The template library for marketing projects is basic and sparse, offering only a handful of starting points. For solopreneurs or small teams using the Free plan, many templates don’t unlock their full functionality unless you upgrade to a paid tier
• Overwhelming interface: Asana feels intuitive for experienced users, but beginners may struggle with Lists, Kanban boards, or Gantt charts. Without clear guidance, teams may not know where to begin or what to use
• Task template caps: You’re limited to 10 task templates per project—a restriction that frustrates teams needing varied deliverables or SOPs
• No task sharing: Tasks in Asana can be assigned to only one person. This limits flexibility when collaboration or backups are needed
• Duplicate tasks: If a task involves multiple people, users must create separate tasks for each. This clutters the project view and makes tracking progress harder
• Limited shareability: Task templates aren’t easily shared, moved, or used globally, hampering efficiency

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Alternative Asana Templates 

While Asana’s marketing templates can be a helpful starting point, they often hit roadblocks when teams need more than just task lists—whether it’s scaling campaigns across multiple stakeholders, tracking budgets, or automating repetitive workflows. 

That’s where ClickUp steps in. As the everything app for work, ClickUp goes beyond the basics with fully customizable templates, unlimited automation potential, and built-in tools for budgeting, collaboration, and reporting, so your campaigns get delivered on time and at scale.

Here are the top ClickUp marketing templates:

1. ClickUp Marketing Plan Template

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A well-crafted marketing plan drives your efforts in the right direction, and the ClickUp Marketing Plan Template gives you the structure to keep goals and tasks aligned.

The template guides you with a clear marketing roadmap that outlines key results and helps you build a clear action plan to achieve them. Results are organized by priority and impact, so you know exactly where to focus first. Plus, the built-in effort and progress indicators make tracking effortless.

Here’s why you’ll like it:

• Create an audience persona to guide your marketing strategy
• Mark task types and impact levels for each action item
• Set and adjust timelines with due dates for every objective and result

Here’s what Chelsea Bennett, Brand Engagement Manager at Lulu Press, has to say about using ClickUp:

2. ClickUp Marketing Campaign Management Template

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Get the perfect mix of organization and collaboration with the ClickUp Marketing Campaign Management Template. It helps you manage different campaign aspects from one place. 

The template includes trackers tailored to campaign needs, such as budget and social media trackers, to help organize key metrics effectively. Plus, the references tab stores important documents like audience personas, brand guidelines, and product details for easy access.

Here’s why you’ll like it:

• Add campaign phase, deliverable type, and marketing channel details using ClickUp’s Custom Fields
• Create a clear roadmap across channels to build strong audience connections
• Set actionable and measurable goals, then break them down into manageable ClickUp Tasks

3. ClickUp Campaign Plan Template

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The ClickUp Campaign Plan Template simplifies how you plan, organize, and track marketing campaigns. It includes dedicated fields for recording campaign head, team, budget, progress, and more, making your plan complete and easy to manage.

This template lets you categorize tasks by campaign type—product, social media, paid ads, or brand awareness—so you can tailor each process in your marketing plan to your goals. Besides, the checklists and subtasks help streamline every step of execution.

Here’s why you’ll like it:

• Assign a budget to each plan and activity, and monitor it throughout the campaign life
• Define relationships between marketing activities using ClickUp Task Dependencies
• Embed links from your workspace to add campaign resources or assets

4. ClickUp Social Media Content Plan Template

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Want a streamlined way to plan social media content? Try the ClickUp Social Media Content Plan Template to stay consistent across platforms. It brings everything together to create a clear, time-bound content plan that’s structured enough to fill your calendar yet flexible enough to make room for spontaneous trend-hopping.

The template includes sections detailing the content brief, copywriter, designer, and social media platform. Progress indicators show how much of the plan is complete, keeping your team on track.

Here’s why you’ll like it:

• List all the relevant steps to organize the content plan as subtasks for easy tracking
• Include caption copy and content links with every entry
• Mark dependencies and attach relevant files to ensure a consistent content plan

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5. ClickUp Marketing Action Plan Template

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Set a SMART marketing plan with the ClickUp Marketing Action Plan Template. It brings all key elements of a marketing action plan into one place for better focus and execution.

This template helps you organize customer preferences through surveys and analysis to build a complete customer persona. With structured details in place, it also helps you audit past and current efforts to refine future strategies.

Here’s why you’ll like it:

• Compare actual performance against established Goals in ClickUp to guide your future marketing efforts 
• Create a checklist with SMART goals and mark them complete as you achieve them
• Set marketing KPIs for the action plan to make tracking seamless

6. ClickUp Marketing Teams Template

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The ClickUp Marketing Teams Template organizes your team-building efforts with dedicated folders for internal onboarding, career development, marketing plans, and more. It also gives you a clear view of campaigns at various stages, aligned with KPIs using Custom Fields. 

Need different lenses for your work? Flip between six built-in views—including an Org Chart, Meeting Minutes, Marketing Wiki, and even a Welcome dashboard—to suit your team’s needs at every stage.

Plus, with built-in tagging, nested subtasks, time tracking, and direct email handling, ClickUp for Marketing Teams helps your team collaborate and stay aligned with the marketing goals.

Here’s why you’ll like it:

• Define a creative design process and store assets in one central location
• Create an organizational chart to establish team hierarchy
• Build a marketing request form to align resources with project goals

7. ClickUp Marketing Team Processes Template

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The ClickUp Marketing Team Processes Template helps you streamline your workflow with clear, step-by-step guides for recurring tasks. It ensures your team follows consistent procedures, so every campaign meets your standards.

The template organizes everything from campaign kickoff to KPI tracking. The best part? The built-in ClickUp Whiteboards offer the perfect creative brainstorming workspace that marketing teams thrive on.

Here’s why you’ll like it:

• Create nested pages in ClickUp Docs to organize campaigns and categorize processes
• Link Tasks and Docs together to maintain context
• Convert process steps into actionable tasks and checklists for easy execution and tracking

8. ClickUp Strategic Marketing Plan Template

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The ClickUp Strategic Marketing Plan Template makes organizing marketing campaigns and resources seamless. It helps you track key results by quarter to refine your strategy throughout the year.

The progress board displays tasks by their stage of completion. The Timeline View lets you set clear deadlines for each OKR and monitor progress clearly.

Here’s why you’ll like it:

• Plan tasks by OKRs and include Custom Fields like channels, budget, and spend to maintain visibility
• Categorize OKRs by progress, such as at risk, achieved, and on track
• Mention subtasks for each OKR to ensure a smooth and actionable workflow

9. ClickUp Event Marketing Plan Template

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The ClickUp Event Marketing Plan Template simplifies every stage of event planning—from strategy to execution and post-event analysis. It breaks down tasks into key phases: planning, implementation, and evaluation, so your team stays focused and aligned.

This template allows you to list phase-specific tasks and checklists for your marketing plan. Event timelines and calendars let you plan specific steps at a granular level. Additionally, Custom Fields such as phase, in-charge, self-rating, completion rate, and more help you maintain accountability.

Here’s why you’ll like it:

• Add Formula Fields to monitor allocated budgets and actual spend
• Attach bills and receivables, and supporting documents for verification and post-event analysis
• Use notes to capture additional details and context

10. ClickUp Content Marketing Plan Template

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Looking for an organized yet flexible way to plan your content marketing? The ClickUp Content Marketing Plan Template gives you the structure to schedule and manage your strategy with ease.

It lets you plan your calendar month-wise and list key details like content type, channels, orientation, month, department, content pillar, and more. With customizable views like Content Timeline, Department Timeline, and Publishing Dates, tracking deadlines becomes effortless.

Here’s why you’ll like it:

• Create a content pipeline with Custom Task Statuses such as ideation, production, approval, live, and evaluation
• Include images for reference and enhance the visual appeal of your content plan
• Add content briefs, ideas, KPIs, and more in the reference column to keep context centralized

11. ClickUp Content Plan Template

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Managing each stage of content planning becomes seamless with the ClickUp Content Plan Template. It provides a clear and structured list to manage content creation from start to finish.

The template includes Custom Fields like action plan, writer, purpose, target audience, keywords, and more to maintain complete context. Plus, the approval board displays both planned and created content across different approval stages for better visibility.

Here’s why you’ll like it:

• Create a content calendar with ideas/planned posts color-coded by content pillar
• Categorize content creation and approval tasks by urgency, such as high, medium, and low
• Automate repetitive tasks to accelerate content creation workflows

12. ClickUp Email Marketing Campaign Template

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Make every marketing email land with a splash with the ClickUp Email Marketing Campaign Template. It offers a centralized space to manage your campaign goals, links, specifications, CTAs, and target audience in one table.

Subtasks help you structure the workflow—from setting goals to crafting engaging emails and tracking results. Also, the checklists add more context to each subtask for better clarity.

Here’s why you’ll like it:

• Create individual lists for different email marketing campaigns
• Add a whiteboard to visualize customer profiles, brainstorm plans, and identify KPIs
• Set recurring tasks to review your email campaigns and make adjustments

13. ClickUp Ads Schedule Template

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Running ads is time-consuming and complex. The ClickUp Ads Schedule Template streamlines the process with a clear, organized layout.

The ads pipeline shows which ads are in progress, awaiting approval, or under review. Ads are grouped by channel—social media, paid advertising, market research, and local marketing. The drag-and-drop Calendar View helps you plan and schedule ads with ease.

Here’s why you’ll like it:

• Mention the KPIs, fiscal quarter, and marketing objective alongside ad activities
• Review the timeline and key metrics for your ad campaigns to adjust the strategy
• Run the built-in time tracker in ClickUp for each ad activity to estimate the time from ideation to delivery, especially for billable client work

14. ClickUp Branding Template

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Craft a brand that’s unmistakably yours with ClickUp’s Branding Template—a beginner-friendly, ready-to-use framework designed to unify your visual identity and messaging across every touchpoint.

Use it to define your logo, color palette, style elements, and messaging. Build and maintain a centralized library of branded assets and style rules so your team stays aligned and on-brand across every campaign and channel.

You can also repurpose it for taking up branding projects for clients. With separate sections for internal and client approvals, you can easily see which tasks are moving forward and which are pending feedback. Each task also lists the responsible team member to keep accountability clear.

Here’s why you’ll like it: 

• Create a Doc with colors, styles, shapes, and logo design elements that reflect your brand and update it as your brand evolves
• Capture metadata like “Reference Link,” “Approval Type,” and project stage to organize branding tasks effectively
• Stay on track with timeline features such as time tracking, dependencies, tags, reminders, and email integration

15. ClickUp Marketing Agency Template

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One key challenge for any marketing agency is keeping client data and campaigns organized enough to deliver personalized and efficient results. That’s where the ClickUp Marketing Agency Template comes in.

It helps you manage client accounts individually, along with their respective campaigns, for seamless tracking. The contract timeline view lets you stay on top of due dates and ensure nothing slips through the cracks.

Here’s why you’ll like it:

• Categorize tasks into campaigns, creatives, content, and more
• Outline a contract process with steps like drafted, execution, performance, expired, and more
• Mention contract size, progress indicators, and other criteria for easy sorting, and attach relevant files to contract-related tasks

16. ClickUp Sales and Marketing Plan Template

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The ClickUp Sales and Marketing Plan Template helps you align both departments with your core business goals. It lets you organize activities by objective and location—social media, local, national, PR, and advertising—so your strategy stays focused and easy to track.

This template makes it easy for teams to share research, outline strategies, and coordinate efforts in real time. Whether you’re setting goals, planning campaigns, or tracking results, everything stays aligned and collaborative.

Here’s why you’ll like it:

• Create a customer profile with key data like demographics, preferences, and more
• List targets and outcomes for your strategic plans, such as sales, budgets, and success rates
• Conduct a competitor analysis and document insights to optimize your sales and marketing approach

17. ClickUp Social Media Advanced Template

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The ClickUp Social Media Advanced Template provides a structured system to strategize, organize, track, and optimize your content in one place.

The template helps you structure key details like content category, assignee, draft link, and more. Plus, Custom Statuses help your team stay aligned on the progress of each post—from idea to publishing.

Here’s why you’ll like it:

• Create a social media content bank to keep ideas organized and accessible
• Add Docs to write copy, brainstorm workflows, and store campaign resources
• Categorize content by platform, such as Twitter, Instagram, and others relevant to your business

18. ClickUp Marketing Calendar Template

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Tired of scattered spreadsheets and missed campaign deadlines? The ClickUp Marketing Calendar Template gives your team one centralized, no-code space to plan, track, and deliver campaigns. Track workflows, monitor team capacity, and adjust plans based on your team’s needs.

ClickUp Automations speed things up by assigning tasks and subtasks to the right people as soon as the right steps are completed. Task Priorities ensure your team always knows what to handle first.

Here’s why you’ll like it:

• Track estimates and actual spend with a budget table
• Create custom task cards for each marketing activity, and add checklists and resources
• See everything in one consistent calendar—boosting coordination, spotting conflicts early, and simplifying resource planning

19. ClickUp Marketing Budget Template

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Wondering why the marketing budget always goes over the limit? The ClickUp Marketing Budget Template helps you pinpoint spending patterns and optimize your marketing expenses.

It gives a clear overview of the marketing budget allocated for each marketing activity. Activities are grouped by campaign type to highlight the bigger picture. The cost tracker compares estimated vs. actual spend by quarter to help you spot trends and highlight areas to reduce costs.

Here’s why you’ll like it:

• Identify trends to forecast budgets for future marketing campaigns
• Mention custom KPIs such as impact, effort rating, budget, spend, and more
• Add Formula Fields to automate budget calculation and ensure accuracy

20. ClickUp Marketing Proposal Template

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The ClickUp Marketing Proposal Template offers a structured framework to include all essential details for a compelling proposal. It keeps your ideas organized and easy to follow.

Subpages let you present different sections clearly, from the overall process to expected results. Plus, the visual elements like icons and images enhance the flow and boost visual appeal.

Here’s why you’ll like it:

• Provide a comprehensive breakdown of the budget to ensure transparency
• Break down the proposed activities into actionable tasks
• Link supporting documents with the activities, metrics, and results to ensure verification

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Create Smarter Marketing Strategies with ClickUp

Asana marketing templates help teams organize campaigns, track tasks, and stay aligned. They offer a structured approach that clarifies marketing efforts. However, the steep learning curve and complex interface slow things down and affect productivity.

That’s where ClickUp makes all the difference.

Planning and managing marketing campaigns becomes faster and more efficient with easy-to-use templates, ClickUp Brain, and powerful collaboration and tracking tools.

Don’t let complicated workflows and cluttered tools hold your team back. Sign up for ClickUp today and bring clarity and efficiency to every marketing campaign.

Everything you need to stay organized and get work done.

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