15+ Best Sales Productivity Tools to Boost Your Team’s Performance

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Research suggests a salesperson spends less than 28% of their week actually selling.
The problem isn’t a lack of tools; it’s using too many tools that don’t work well together. The bottom line? Streamlining your sales tech stack can improve sales productivity.
We’ve compiled a list of 15+ sales productivity tools and their features and pricing to help you find the ones that’ll hit all your sales goals without a hitch.
Here are the top sales productivity tools that will free up your time and return more value for your investment:
Sales productivity tools are software that helps sales teams do their jobs faster and better.
A good sales productivity tool helps sales professionals manage customer relationships, follow up on deals, and automate tasks like sending emails or booking meetings.
All of this saves a lot of time and effort every week.
There are several types of sales productivity tools out there in the market. Some of the most common ones include:
Before choosing your fit, get a clear idea of what you expect from your sales productivity tool. Here are some key features to look for in an ideal platform:
Here are our recommendations for the top 15+ sales productivity tools money can buy (some of them offer generous free versions or trials too!:
ClickUp is the everything app for work that teams trust as their ultimate sales productivity software.
Why? It goes beyond traditional sales project management, combining task tracking, sales communication, knowledge management, and customer relationships into a powerful, all-in-one AI-backed platform.
Watch this explainer video to learn more!
With ClickUp’s CRM, sales teams can track and manage leads at every sales cycle stage using customizable views like Kanban boards, lists, and tables.
Store prospect data, including contact details, buying preferences, interaction and activity details, and more with ClickUp’s Custom Fields. Monitor deal progress with Custom Statuses, such as Qualified, Negotiation, Contract Sent, Closed-Won, and Closed-Lost, to keep your pipeline organized and up to date. Seamlessly log call notes, and documents for each account or contact within ClickUp, creating a complete picture of every deal.

And then, use ClickUp Dashboards to track metrics like customer lifetime value and average deal size, giving you real-time insights to refine your sales and marketing strategy.

ClickUp Forms help sales teams capture leads, qualify prospects, and streamline deal intake by automatically converting responses into actionable tasks. With automation, form submissions trigger follow-ups, assignments, and status updates, keeping the pipeline moving efficiently.

For real-time discussion and collaboration, use the built-in ClickUp Chat to immediately share important updates and respond to customer needs.

Further, if you want a way to transcribe and summarize your sales calls and even extract key action items automatically, ClickUp AI Notetaker has got you covered. Switch it on and integrate it into your calendar to get automatic meeting notes that connect to your tasks and docs in ClickUp!
Moreover, don’t forget to explore ClickUp’s rich library of fully customizable CRM and pipeline templates—especially if you need a headstart.
The ClickUp Sales Plan Template, for example, provides a clear guide for setting goals, developing capacity planning strategies, and tracking progress.
It has sections for market research, revenue goals, and action steps, all of which you can customize according to your business needs.
Similarly, the ClickUp Sales Tracker Template allows you to monitor your entire sales cycle and track key numbers like deal value, win rates, and team performance. It also offers real-time updates on sales activities and results.
📮ClickUp Insight: Low-performing teams are 4 times more likely to juggle 15+ tools, while high-performing teams maintain efficiency by limiting their toolkit to nine or fewer platforms. But how about using one platform?
As the everything app for work, ClickUp brings your tasks, projects, docs, wikis, chat, and calls under a single platform, complete with AI-powered workflows. Ready to work smarter? ClickUp works for every team, makes work visible, and allows you to focus on what matters while AI handles the rest.
After an exhaustive search for the right program/app, ClickUp’s fully customizable functionality was the reason that we chose the app. Because the needs of sales operations to track product, sales, customer service tickets, and other varied duties; having a generic set-up was not going to work. I was able to build out templates, workflows, dashboards, and views to meet all our needs; which, none of the other competition allowed. The other programs were nice for what they did, but ClickUp was a homerun from day one.
💡 Pro Tip: If you already use CRMs like LinkedIn Sales Navigator or Salesforce, connect them to ClickUp for more streamlined funnel management!
HubSpot’s Sales Hub is powerful sales productivity software, whether used alone or as part of the company’s entire suite.
A popular CRM for many B2B sales teams, Sales Hub helps them manage prospects, automate follow-ups, and track deals. It also automatically logs emails, calls, and meetings, saving sales reps time on manual tasks.
One of its standout features is Playbooks—a tool that offers real-time interactive call scripts and battle cards. It learns from past conversations to suggest tailored talking points, objection responses, and resources, helping reps handle complex sales calls and close deals more effectively.
The attention to detail in the platform helps me save time and reinvest that time in building meaningful interactions with my clients. Certain small things like simply entering the word “Call” when creating a new task, it’s automatically going to pull up the option to call the client in one single click when you are going through your task at the time that it’s due.

If you’re looking for an easy-to-use visual pipeline management system, Pipedrive is a highly recommended option.
A good choice for businesses with longer sales cycles, its drag-and-drop interface and automated reminders help reps spot bottlenecks, prioritize deals, and take action without getting lost in unorganized spreadsheets or reports.
Sales reps often use the Pipeline-First Statistics to see real-time performance metrics directly on the pipeline view. Unlike traditional CRM dashboards, it displays win rates, deal speed, and conversion times right on the pipeline cards, so reps can quickly see which deals need attention and which strategies are working—without switching screens.

When you run a large company with long, complex sales cycles, a robust platform like Salesforce comes in useful.
Its AI-powered Einstein Activity Capture auto-syncs emails, events, and communications from any device to the proper customer records. It then analyzes these interactions and suggests the best next steps for each deal, helping you focus on the right prospects and actions to close deals faster.
The CRM also automates tasks like data entry, contact updates, and report generation. It gives real-time insights into customer interactions, helps with territory management, and provides sales forecasting.
The platform has different pricing options for each of its products. The plans (billed annually) for their Sales Cloud product include:
LinkedIn Sales Navigator can take care of all your prospecting needs if LinkedIn is your most important source for business leads.
This premium tool comes in three versions:
Additionally, your sales team can see how prospects are connected to people in your company’s network (even through second or third-degree connections) through its TeamLink feature. This makes using existing relationships for warm introductions easier, boosting response rates compared to cold outreach.
🧠 Fun Fact: A precursor to the CRM was a Farley File, developed by Franklin D. Roosevelt’s campaign manager, James Farley. This system helped wow people Roosevelt met by helping him recall details about them.

Armed with a massive database, ZoomInfo maintains detailed company and contact information about the B2B sector. This real-time, high-quality data allows teams to identify and approach the right professionals without wasting time on outdated or incorrect information.
Best used for outbound sales, the platform can highlight key sales triggers before they’re publicly announced, like leadership changes, funding rounds, or new tech implementations. This lets sales teams reach out at the right time when prospects are most likely to buy.
When it comes to account and contact data, ZoomInfo really shines. All the information provided is accurate and actionable. The reporting tools and dashboards are exceptional and provide a wealth of useful information.
🧠 Fun Fact: The Rolodex became a business icon, with sales teams using it into the 1980s to track leads and contacts, much like modern CRMs today. Some companies even branded them as subtle marketing tools!

Imagine you’re a small cybersecurity company trying to reach hospital IT managers. To find potential clients, you need to connect with a very specific group of people.
In such cases, UpLead is a good choice. It’s a B2B sales productivity tool that uses advanced filters like industry, company size, revenue, location, and job titles to create targeted prospect lists. Plus, it verifies business details and email addresses in real time, so you only get accurate leads.

If you need a large number of leads in a short amount of time, try Apollo.
This sales platform combines a 250-million prospect database with automated outreach tools, helping teams quickly find and connect with customers, turn them into leads, and close more deals.
Apollo lets your sales team automate tasks like sending personalized cold emails, booking meetings, and following up, allowing you to focus on crucial processes like targeted outreach based on industry, company size, and job titles.

SalesLoft is known for its ability to help sales teams engage with prospects at scale across multiple channels, such as email, phone, and social media, while keeping communication personal.
It helps teams create structured action sequences, called sales cadences, to engage prospects and move them through the sales process. It then uses machine learning to prioritize prospects based on their engagement, response patterns, and deal stage.
SalesLoft also includes a real-time coaching tool called Sales Coach. It listens to sales calls and gives live suggestions during the conversation, helping sales reps improve their outreach.
I absolutely love cadences and how easy it is to create them for targeted use and consistent messaging. I’m not the most organized person, so ensuring I am making outreaches with proper spacing and messaging is amazing.

Sales engagement can be long and tedious, but what if you could automate parts of it to make the process smoother? Outreach does it.
It uses AI and data science to analyze thousands of successful deals to recommend the best actions, sales enablement content, and timing for every prospect.
So, instead of following a fixed plan, sales reps can execute strategies proven to work, with the process improving continuously based on real OKRs.
You can also set up AI-powered workflows that go beyond basic sales sequences by adapting to each prospect’s behavior and past success patterns.

It’s common for your buyers to switch jobs or industries, but that doesn’t mean you have to lose them as potential customers.
UserGems helps sales teams stay connected by tracking target buyers and sending alerts when they change jobs. Its Past Customer Tracking feature notifies teams when former customers move to new companies and identifies signs they may be ready to buy again.
UserGems also helps you gather and analyze user feedback to improve your products, services, and customer support. Its AI further highlights key themes and insights, giving your marketing team a better understanding of customer needs to plan more effective campaigns.

Probably one of the most intelligent sales productivity tools in the market, Gong.io records, transcribes, and analyzes conversations to help teams identify risks and refine their sales strategies.
Instead of focusing on single interactions, Gong looks at patterns across entire deal cycles. It flags issues like missing key stakeholders, mentions of competitors, or pricing concerns. Comparing these with past deals predicts results and suggests the best next steps, giving teams clear direction.
Gong is good for recording meetings for recall, verification, and tracking purposes. It is also good for training purposes – by viewing the recordings of my colleagues, I can learn how they are conducting the meetings. This will allow new employees to learn skills quickly and efficiently and get up to speed faster. One area of improvement is the user interface, which looks kind of dated.

If you want to connect with interested leads right away (instead of waiting hours or even days!), give Chili Piper a shot.
Their strategy is simple: qualify, route, and schedule meetings with leads while they interact with your website or submit forms.
When leads fill out a form, they’re shown available meeting times with the right sales managers based on their answers, territory, and other rules—before even finishing the form. This fast scheduling at the moment of high interest helps increase conversion rates compared to traditional methods.
Note: Pricing for the Demand Conversion Platform varies according to your CRM choice.
I can’t say enough amazing things about Chili Piper. It has increased our number of meetings booked with AEs, with leads (that meet our qualification criteria) able to book a meeting with an AE directly after completing a form on our website. Not only that, but the suggested times functionality within emails (where you can suggest meeting times to a prospect that enables them one-click booking from within the email) is a game changer – with huge success from this feature alone.
👀 Did You Know? A 5% reduction in customer defection rates can increase profits by 25% to 80%, emphasizing the importance of effective customer relationship management.

Turning leads into customers often involves time-consuming back-and-forth communication. Calendly makes this easier by letting sales teams book meetings faster with customizable booking links and pages.
However, its intelligent workflows really set it apart from basic schedulers. These automatically qualify leads and direct them to the right sales rep and meeting type.
When prospects schedule meetings, they answer questions to determine type, duration, and rep, with automated prioritization for high-value leads.
👀 Did You Know? AI is now the top tech investment priority, with 40% of organizations focusing on it for automation. Switching to an AI sales tool like ClickUp helps you streamline tasks, saving valuable time and cutting repetitive processes. This leads to improved efficiency, reduced manual effort, and increased productivity—perfect for organizations seeking tangible value through automation.

No form of communication beats face-to-face meetings with customers; Zoom makes them possible regardless of where you are.
This video conferencing platform supports HD video, screen sharing, and recording, making delivering precise and personalized presentations and demos easy, even with low internet bandwidth.
It offers hybrid team features, like Smart Gallery, which creates individual video feeds for room participants, improving engagement and productivity.

Toggl Track is a budget-friendly choice for better time management. It helps sales reps understand how they spend their time, allowing them to focus more on revenue-generating tasks and less on admin work.
It identifies where time is being wasted and boosts sales performance by helping reps optimize their schedules for better focus.
With automatic tracking and categorizing activities like CRM updates, emails, calls, and research, Toggl suggests time entries based on patterns. This makes time tracking effortless and provides valuable insights to spot and fix productivity gaps.
Toggl is very simple to use and extremely helpful when invoicing clients. Reporting is great, too.

Buyers want to engage with the proposals you share, but traditional PDFs make that hard.
In such cases, consider Qwilr—a platform that lets you create interactive, web-based proposals and documents. These pages are dynamic and easy to track and allow buyers to accept and pay directly, simplifying the entire process.
Along with digital signature and payment options, these proposals feature a real-time price calculator that allows clients to customize their packages and see price changes instantly. Plus, you can track every interaction, receive alerts, and sync your data with your existing CRM.

DocuSign has been at the forefront of replacing paper-based workflows with a fully digital process since 2003.
As one of the first platforms to introduce e-signatures, this contract management tool speeds up the approval process while keeping everything compliant and easy to track.
With PowerForms, sales teams create innovative, reusable documents where signers see only relevant sections, boosting efficiency.
Among all the electronic signature tools I’ve used, DocuSign stands out as the most user-friendly and accessible for managing signature processes. It has great options to customize default signatures and update them as needed, which simplifies the handling of similar documents that are repetitive.
Sales productivity tools are non-negotiable for managing your sales cycles. The most prominent benefits of these are:
Sales constantly evolve, and having the right tools is key to staying ahead. The project management sales tools we’ve shared solve today’s challenges and help you prepare for future ones.
However, if you want an all-in-one solution for managing sales projects and customer relationships, we’d suggest ClickUp.
This all-rounder combines CRM databases and sales pipelines with task management, real-time collaboration, and efficient communication—all in a single workspace, making it easy for sales and marketing teams to stay organized and collaborate.
Plus, ClickUp is simple to use, customizable, and works well with your existing tools.
Sign up for a free ClickUp account today and keep your sales team productive all year round!
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