Whether you’re a social media manager, part of a marketing agency team, or handle content on your own as an influencer, you probably know about Sprout Social. This popular social media management tool is designed to help you control your online presence and engage with audiences on multiple social platforms.
Users love that there are built-in reporting features and messaging options to respond to your social inbox on multiple social networks without leaving the platform. ?
Still, it might not be the best social media tool for everyone. It has a high price tag, which can be out of reach for small businesses and those with limited budgets. Moreover, Sprout Social doesn’t integrate with sites like YouTube and Pinterest, which means you’ll have to use other methods to publish to these sites.
Fortunately, Sprout Social isn’t the only option for streamlining your social media workflows.
Here, we’ll show you the 10 best Sprout Social alternatives and break down the pros, cons, pricing, and ratings of each one.
Bonus: We’ll also reveal a must-have project management tool with features and content planning functionality to take your social media presence to the next level. ?
10 Best Sprout Social Alternatives in 2024 (Reviews & Pricing)
Summarize this article for me pleaseWhat Should You Look for In Sprout Social Alternatives?
Sprout Social is a comprehensive tool, so you’ll want to pay attention when choosing alternatives. Keep an eye out for features like integrations, reporting, and customization if those are important for your work. ?
Keep these key features in mind when scoping out alternatives to Sprout Social:
- Integrations: Sprout Social won’t let you publish to all social media platforms. Choose a tool that offers third-party integrations to keep your work in one place and avoid hopping from one tool to another
- Pricing flexibility: One of the main drawbacks of Sprout Social is that it’s expensive. Look for competitors that offer plans at several price points to find one that works for your budget
- Project management features: Choose a tool that offers task and workflow functionality to make your social media content creation processes smoother
- Analytics: While Sprout Social offers some reporting, it’s not always intuitive. Look for a solution that offers reporting templates and analytics tools for customizable insights
- Automations: The whole point of using Sprout Social is to spare yourself the manual task of posting to individual social media platforms. Look for alternatives that offer automated publishing and content generation
Summarize this article for me please10 Best Sprout Social Alternatives to Use in 2024
The best alternatives to Sprout Social will help busy social media marketers streamline your process, scale your outreach, build an audience, and boost your branding efforts. Here are the 10 best Sprout Social alternatives that can help you elevate your campaigns and reach your goals. ?
1. Hootsuite
Hootsuite is a social media management tool that saves you time and makes your social marketing efforts more effective and engaging. Instantly schedule content across platforms with just a few clicks. Built-in analytics offer insights in a single dashboard so you can create campaigns that work—and ditch the ones that don’t. ✨
Hootsuite best features
- A unified social inbox that lets you answer comments and messages in one space, regardless of which social networks were used to communicate
- Quickly design posts using Canva templates in Hootsuite and schedule posts lightning-fast thanks to AI suggestions for captions and hashtags ⚡
- Social listening tools offer insights into what people are saying so you can curate content marketing campaigns that your audience wants
- Analyze paid, organic, and web metrics in one space with Hootsuite Advanced Analytics
Hootsuite limitations
- You can’t change the publishing date for bulk posts after they’ve been scheduled; you have to update each one manually
- You can only link business profiles on TikTok, which some users found limited their outreach and creativity
Hootsuite pricing
- Professional: $99/month
- Team: $249/month
- Enterprise: Custom pricing
Hootsuite ratings and reviews
- G2: 4.1/5 (4,000+ reviews)
- Capterra: 4.3/5 (3,500+ reviews)
2. Khoros
Khoros offers a suite of social media marketing tools to handle everything from analytics to publishing. Unify social media accounts, streamline workflows, and boost team collaboration with this handy tool. Whether you want to tune into what social media users are saying or dive deep into analytics on specific campaigns, Khoros has you covered. ?️
Khoros best features
- Quickly publish to all of your social media accounts, without having to switch tabs or open new browsers
- Manage content creation with folders to store valuable information including permissions, brainstorming ideas, and content tags
- The built-in inbox simplifies moderation, making it easy to engage with users one-on-one
- Custom approvals system means you’re able to build safeguards and review systems to assess content before it goes live
Khoros limitations
- Some users feel the analytics and listening features could be more robust
- The tool sometimes experiences glitches when sharing photos or adding tags
Khoros pricing
- Contact for pricing
Khoros ratings and reviews
- G2: 3.8/5 (100+ reviews)
- Capterra: 4.3/5 (20+ reviews)
3. Agorapulse
As a social media management platform, Agorapulse makes it easy to create organized and effective campaigns across multiple profiles. Use this tool to craft clever social media posts, build reports to track campaigns, and collaborate with your team to generate new ideas to reach your audience. ?
Agorapulse best features
- With the unified social inbox, respond to questions and engage with followers in one simple interface
- Social media scheduling is easy with intuitive suggestions for content and tools to instantly trigger the publishing of social media posts across platforms
- Social listening features offer insights into what competitors are doing and how your audience is responding
- Analytics let you see what campaigns are working, whether you’re looking to create leads, build traffic, or make conversions
Agorapulse limitations
- The tool doesn’t offer suggestions for when to post
- Some users had issues with image sizing and formatting when scheduling posts
Agorapulse pricing
- Standard: $69/user/month
- Professional: $99/user/month
- Advanced: $149/user/month
- Custom: Contact for pricing
Agorapulse ratings and reviews
- G2: 4.5/5 (900+ reviews)
- Capterra: 4.5/5 (700+ reviews)
4. Sprinklr
Sprinklr is a customer experience management tool designed to help businesses connect and build better relationships with their users. Specifically, Sprinklr Social helps teams execute on social media strategies. From AI conversation suggestions to bulk scheduling, use this tool to manage all of your social campaigns and engage with your audience.
Sprinklr best features
- The Gallery tool lets you embed social content on your website so readers feel connected to you and your products
- Build custom communities to work directly with influencers and advocates to promote your services across platforms
- Manage more than 35 social and messaging platforms in one convenient space
- Account-level permissions let you address and prevent faux pas at a process level, ensuring your content is reviewed and approved before going live
Sprinklr limitations
- Minor glitches can slow down progress and limit productivity
- You can only send DMs from the platform to users who are following your social accounts
Sprinklr pricing
- Advanced: Starting at $249/seat/month
- Enterprise: Custom pricing
Sprinklr ratings and reviews
- G2: 4/5 (798+ reviews)
- Capterra: 4.2/5 (70+ reviews)
5. Planable
Planable takes the slow, clunky content creation method and brings it into the 21st century. Ditch the spreadsheets and use Planable to create, approve, and publish all of your visually engaging content in one convenient tool. ?
Planable best features
- Create content directly in the app and see exactly how it will look as you work on it
- The visual dashboards support all types of content creation from email newsletters to Instagram Reels
- Invite collaborators and stakeholders to create visuals together and approve them in one fell swoop
- Use Workspaces to build projects for individual clients, brands, or teams
Planable limitations
- The tool only supports publishing for TikTok, Google My Business, LinkedIn, Twitter, Instagram, YouTube, and Facebook
- Designed to manage content workstreams so there isn’t much in terms of analytics
Planable pricing
- Free
- Basic: $11/user
- Pro: $22/user
- Enterprise: Custom pricing
Planable ratings and reviews
- G2: 4.6/5 (500+ reviews)
- Capterra: 4.5/5 (300+ reviews)
6. Zoho Social
Zoho is a world-class CRM used for everything from lead generation to sales and customer experience. Zoho Social is the company’s comprehensive social media tool aimed at simplifying and elevating branding. Schedule posts, monitor campaigns, and build reports to share insights and create better social media strategies. ?
Zoho Social best features
- Unlimited post scheduling to all of your favorite social channels
- The content calendar features let you easily see when content is scheduled and get insights into the best times to reach your audience
- Respond in real-time thanks to the intuitive dashboard that displays messages and engagement with your posts
- Collaboration tools and analytics let you dive deeper to track benchmarks and drive effective campaigns
Zoho Social limitations
- Some users found that accounts may disconnect from the tool and you have to manually reconnect them
- There’s a learning curve with the interface
Zoho Social pricing
- Standard: $15/month
- Professional: $40/month
- Premium: $65/month
Zoho Social ratings and reviews
- G2: 4.6/5 (2,500+ reviews)
- Capterra: 4.7/5 (3,000+ reviews)
7. SocialBee
SocialBee is an all-in-one tool designed to make creating, publishing, and engaging on social media easier than ever. Key features include post scheduling, a user-friendly interface, and analytics to help you build an effective social media presence. ⭐
SocialBee best features
- Use collaboration features to invite the team to workspaces, add permissions, and establish roles so everyone has the access they need
- The built-in AI marketing tool creates social media strategies and plans to speed up your campaigns
- Use the visual calendar to preview upcoming posts and instantly schedule them during the best times and days for your audience
- Analytics offer details on post performance including reach and impressions
SocialBee limitations
- The interface can be slow if you’re scheduling a lot of content in one sitting
- Some users wished there was more flexibility for recurring publishing on a biweekly or once-a-month basis
SocialBee pricing
- Bootstrap: $29/month
- Accelerate: $49/month
- Pro: $99/month
SocialBee ratings and reviews
- G2: 4.8/5 (200+ reviews)
- Capterra: 4.6/5 (30+ reviews)
8. Later
Later is a Sprout Social alternative that offers similar features including a simple user interface, publish scheduling for multiple social media networks, and analytics. Use it for content optimization and to streamline workflows for every person on your social media team. ?♀️
Later best features
- Create, edit, and schedule content to publish in one workspace with customizable settings
- Instantly generate a link in bio page right within the tool
- Analytics tools do the hard work for you, scraping campaigns to find what works and what doesn’t with your audience
- Accessible customer support makes it easy to get answers and advice on how to maximize the features of your social media content strategy
Later limitations
- There is no post preview, so you have to open each one to edit
- The tool doesn’t automatically schedule posts to all social platforms
Later pricing
- Starter: $25/month
- Growth: $45/month
- Advanced: $80/month
Later ratings and reviews
- G2: 4.5/5 (300+ reviews)
- Capterra: 4.5/5 (300+ reviews)
9. Buffer
Buffer is a social media scheduling tool that hundreds of thousands of marketers use to manage their social media strategy. Manage your brand and build an audience organically with intuitive publishing insights, campaign analytics, and simplified sharing. ?
Buffer best features
- Quickly add posts to your queue with Buffer extensions that use a few clicks to schedule content across several platforms
- Suggested hashtags save your time and effort with recommendations specifically curated for your audience
- Permissions and approval workflows make it easy to get content reviewed and ready for publishing
- 24/7 customer support offers convenience and peace of mind
Buffer limitations
- Specialized posts, like carousels, aren’t supported
- Analytics only offers basic insights
Buffer pricing
- Free
- Essentials: $6/month
- Team: $12/month
- Agency: $120/month
Buffer ratings and reviews
- G2: 4.3/5 (900+ reviews)
- Capterra: 4.5/5 (1,400+ reviews)
10. Hopper
Social media teams can add images, upload bulk posts, and add captions from a single dashboard thanks to Hopper HQ—a social media project management tool. Use it to schedule posts on Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube.
Hopper best features
- Unlimited posts mean you can create to your heart’s content without worrying about quotas
- The Calendar Planner lets you schedule content on a visual dashboard while Grid Planner lets you create fancy Instagram grid posts ?
- With the drag-and-drop tool, it’s simple to move posts around if you change your mind about the order
- Full image editing means you can tailor posts to look their best across platforms
Hopper limitations
- The tool may disconnect from accounts, delaying publishing
- Videos are capped at 59 seconds, limiting functionality for longer content
Hopper pricing
- Hopper HQ: $19/month/social set
Hopper ratings and reviews
- G2: 4.4/5 (10+ reviews)
- Capterra: 4.7/5 (100+ reviews)
Summarize this article for me pleaseOther Social Media Management Tools
While these Sprout Social alternatives help folks manage social media, they don’t offer much functionality beyond that. To manage larger marketing workflows and campaigns, ClickUp ticks the boxes. ✅
With expansive project management features and content planning capabilities, it’s an all-in-one tool to manage social media and all of your marketing processes in one convenient space.
ClickUp
ClickUp is a project management rockstar, giving you control over workflows and creating smoother processes. Whether you’re trying to keep track of your social media calendar or want creative ways to build effective campaigns, ClickUp gets the job done.
ClickUp Marketing lets you handle all of your initiatives, not just social media, in one place. Use it to collaborate in real-time with team members and brainstorm campaign ideas or work through tasks from content creation to publishing. ✍️
ClickUp’s Social Media Advanced Template lets you brainstorm ideas and keep track of your content calendar in one handy tool. Use the List View to add post ideas or switch to Schedule View to see a calendar of when each post is set to be shared.
The Campaign Plan from ClickUp helps you build brand loyalty and expand your audience with a targeted approach. Use the template to set campaign goals, break down tasks, and stay on top of deadlines. Add custom fields to dive deeper into what you expect from the content and add custom statuses to see where everything is in the pipeline. ?
ClickUp best features
- Thousands of templates including content calendar templates and creative brief templates let you create content faster than ever and in fewer steps
- Built-in social media AI tools mean you can create posts that go viral and build targeted campaigns that meet your followers’ interests
- Visualize social media workflows with different Views including Calendar, List, and Board view that offer insights into team capacity and progress
- Use Tasks to segment work by department and team and build workflows that meet your goals
- Add priority flags and trigger notifications to keep the team on the same page and up-to-date on changes instantly
ClickUp limitations
- ClickUp AI isn’t available on the free plan, but paid pricing plans are affordable and start at $7 per month
- The massive number of features offers high degrees of customization, so it takes some time to learn
ClickUp pricing
- Free Forever
- Unlimited: $7/month per user
- Business: $12/month per user
- Enterprise: Contact for pricing
- ClickUp AI is available on all paid plans for $5 per Workspace member per month
ClickUp ratings and reviews
- G2: 4.7/5 (9,100+ reviews)
- Capterra: 4.6/5 (3,900+ reviews)
Summarize this article for me pleaseManage Multiple Social Media Platforms With ClickUp
With these Sprout Social alternatives, managing social media campaigns is easier than ever. Use these tools to automatically schedule posts, generate creative content ideas, and monitor analytics.
And if you want more functionality, turn to a project management tool like ClcikUp to handle every aspect of your social media team workload.
Sign up for ClickUp today and start building simplified workflows for your content and social media teams. Automations speed up progress and instant notifications keep the team on top of all ongoing projects. With calendars, dashboards, and templates, it’s easy to take content from ideation to execution. ?
Everything you need to stay organized and get work done.
