10 Best AI Tools for Sales Teams for 2023

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Artificial intelligence (AI) and machine learning have made a giant leap forward. AI technology once felt like an unreliable source of assistance, but it’s now a powerful way for sales representatives to automate tasks, get valuable insights, and drive better results. 

There’s no shortage of AI sales assistants available today, but which are worth investing in? We’ve done the research to bring you this expert guide on the best AI sales tools for teams in 2023.

Let’s dive in.

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What Should You Look for in AI Tools for Sales?

Not all AI sales tools are built the same. Some are designed for huge enterprises, while others are more suited to fresh startups. Some tools focus on sales pipeline management and performance, while others use ChatGPT to make crafting sales emails easier. 

When you’re considering different AI sales tools, think about: 

  • Features: Does it have the features you need? Does it offer something unique?
  • Ease of use: Is the AI sales tool easy to use? Does it have a steep learning curve?
  • Pricing: Is the sales tool affordable? 
  • Contract: Can you get a month-by-month contract, or are you tied into a yearly deal?
  • Compatibility: Does the tool integrate with your existing collection? 
  • Scaling: Can the tool scale with you as you grow?
  • Customer service: Is the tool’s customer support highly rated?
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With this, you can build a shortlist of sales apps that actually meet your needs. From there, test a few of them out and take advantage of free trials and free plans to get a feel for how they work. You’ll soon have a toolbox of the best sales tools that are a perfect fit for your sales goals, sales OKRs, and work style. 🧰

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The 10 Best AI Tools for Sales to Use in 2023

With so many AI sales tools out there, it’s hard to know which to consider first. Dive into our list of the best AI tools for sales teams and discover a tool for every purpose—from sales customer relationship management (CRM) systems to AI virtual assistants.

1. ClickUp

AI tools for sales: ClickUp AI Sales Email Message Example
ClickUp AI allows sales teams to be more confident in their communications by proofing, shortening, or drafting email copy

When it comes to AI sales assistant tools that give you everything in one place, ClickUp is the best option. ClickUp’s sales features mean you can run your entire operation from one central hub. 

Take care of your sales operations from start to finish with CRM, lead tracking, sales pipeline management, deal collaboration, customer onboarding, and more. You can do all of this within the productivity and project management hub that is ClickUp.

Simplify your sales team’s workflows with ClickUp AI. Our AI-powered tool saves time with instantly generated summaries and action items. Write more impactful sales emails with our AI writing tool, and use our AI intelligence to spark fresh ideas for your next sales campaign. ✨

ClickUp best features:

  • Move your entire sales funnel and process to one easy-to-use platform
  • Use ClickUp Automations to assist with time-consuming repetitive tasks and automatically assign tasks based on your sales cycle process
  • Trigger status updates, and alert your sales team on what to focus on next
  • Organize your personal and team to-do list and stay productive with built-in tasks
  • Manage your sales team and resources
  • Collect responses and qualify leads with ClickUp Forms
  • Sales managers can visualize entire sales processes, oversee sales reps, and track prospects in one place—across a variety of different view types like Board view, Table view, and List view
  • Customize your experience with color coding, custom statuses, multiple views, and more
  • Use ClickUp tasks to stay organized, and work collaboratively as a team with real-time comments and built-in Chat
  • Streamline your processes with sales report templates and quote templates

ClickUp limitations:

  • ClickUp AI is relatively new, so additional features will be added over time
  • With so many features and customization options, some users may take a while to use the features to their fullest

ClickUp pricing:

  • Free Forever
  • Unlimited: $7/month per user
  • Business: $12/month per user
  • Enterprise: Contact for pricing
  • ClickUp AI is available on all paid plans for $5 per Workspace member per month

ClickUp ratings and reviews:

  • G2: 4.7/5 (2,000+ reviews)
  • Capterra: 4.7/5 (2,000+ reviews)

2. 6sense 

AI tools for sales: 6sense example dashboard
via 6sense

6sense Revenue AI™ for Sales is the software company’s offer for sales teams who want intelligence on potential customers all in one place. The B2B sales intelligence platform uses AI machine learning to streamline workflows, surface sales opportunities, and use data insights to prioritize which accounts to pursue first. ▶️

6sense best features:

  • Prioritize accounts based on buying intent signals
  • High-quality account data 
  • Opportunity to segment data into relevant groups

6sense limitations:

  • It can be challenging to integrate with CRM systems outside a select few, some users report
  • Some users mention that the platform feels slow to use, impacting user experience

6sense pricing:

  • Free
  • Team: Contact for pricing
  • Growth: Contact for pricing
  • Enterprise: Contact for pricing

6sense ratings and reviews:

  • G2: 4.5/5 (100+ reviews)
  • Capterra: 4.6/5 (10+ reviews)

3. Pipedrive

Pipedrive is a CRM platform designed specifically for sales professionals. It allows team members to visualize their entire sales pipeline, and customize it to match their needs. Segment leads, see previous customer interactions, use web forms to generate qualified leads, and see sales forecasting estimates. Take advantage of Pipedrive’s AI sales assistant tool to improve sales productivity and make more strategic decisions.

Pipedrive best features:

  • Easily set reminders to follow up with potential customers
  • Customize pipelines to match your sales campaigns
  • Built-in AI sales assistant that prompts you on the next steps

Pipedrive limitations:

  • For non-technical users, the setup and first experience may feel overwhelming
  • Some users report that the data entry process can feel repetitive

Pipedrive pricing:

  • Essential: $14.90/month per user
  • Advanced: $27.90/month per user
  • Professional: $49/90/month per user
  • Power: $64.90/month per user
  • Enterprise: $99/month per user

Pipedrive ratings and reviews:

  • G2: 4.2/5 (1,000+ reviews)
  • Capterra: 4.5/5 (2,000+ reviews)

4. Outplay

Outplay is an AI-powered sales engagement tool for teams that want to see success with outbound sales calls, emails, and SMS outreach. The platform features conversation intelligence, sales automation, multichannel outreach, sales analytics, and prospect tracking all in one place. 📞

Outplay best features:

  • Send emails and SMS quickly using pre-built, customizable templates
  • Make updates quickly with bulk editing features
  • Integrates with leading sales CRM tools to give a high-level overview of progress

Outplay limitations:

  • Some users wish the software had more detailed analytics and reporting features
  • There can be a steep learning curve when switching to the platform, some users say

Outplay pricing:

  • Free
  • Growth: $79/month per user
  • Enterprise: Contact for pricing

Outplay ratings and reviews:

  • G2: 4.5/5 (200+ reviews)
  • Capterra: 4.7/5 (50+ reviews)

5. Seamless AI

Seamless AI sales software gives modern sales teams the data they need to start making calls and introductions to the right people. This sales software tool supplies verified email addresses, cell phone numbers, and direct dials for key account holders. Sales development representatives can use this to save time on manual searching and improve results by reaching the right contacts. 👤

Seamless AI best features:

  • Large database of high-quality contact data
  • Search and filter to find relevant leads for your sales campaign
  • Save time by importing data directly to your CRM system

Seamless AI limitations:

  • Some users report that sometimes the data isn’t as accurate as they wanted, requiring extra verification steps
  • While some users might appreciate the built-in gamification, other users wish they had the option to switch it off

Seamless AI pricing:

  • Free
  • Basic: Contact for pricing
  • Pro: Contact for pricing
  • Enterprise: Contact for pricing

Seamless AI ratings and reviews:

  • G2: 4.2/5 (1,000+ reviews)
  • Capterra: 3.8/5 (100+ reviews)

6. Drift

Drift Live View feature
via Drift

Drift is an AI-powered intelligent conversational sales and customer engagement platform. This sales software and chatbot tool allows salespeople to prioritize customers and personalize customer experiences through features like engagement scores, past sales performance, and buying signals. Get real-time notifications for engagement, and engage in live chat with potential customers as they browse your website. 🤖

Drift best features:

  • Generate leads directly from your website with live chat
  • Use insights to get in touch with leads when they’re most interested
  • Track your progress and analyze the success of your sales interactions

Drift limitations:

  • Drift’s pricing structure puts it out of reach of sales teams on a tight budget
  • Some users found that customers didn’t want to engage with the AI-powered chat

Drift pricing:

  • Premium: $2,500/month
  • Advanced: Contact for pricing
  • Enterprise: Contact for pricing

Drift ratings and reviews:

  • G2: 4.4/5 (1,000+ reviews)
  • Capterra: 4.5/5 (100+ reviews)

7. LeadIQ

LeadIQ Content Tracking Upload feature
via LeadIQ

LeadIQ is an AI-powered sales prospecting platform designed to help sales professionals schedule meetings with quality leads. Discover prospect data, track sales triggers, and compose personalized messages to drive your meeting rates higher. 📈

LeadIQ best features:

  • Quickly build sales lists with data-rich contact profiles
  • Check your data is accurate with built-in data validation 
  • Pull data from LinkedIn into LeadIQ for prospecting

LeadIQ limitations:

  • Some users wish there was the option to bulk export customer data
  • Some users report that the lead quality isn’t as high as they were expecting

LeadIQ pricing:

  • Free
  • Essential: $39/month per user
  • Pro: $79/month per user
  • Enterprise: Contact for pricing

LeadIQ ratings and reviews:

  • G2: 4.3/5 (300+ reviews)
  • Capterra: 4.4/5 (20+ reviews)

8. Apollo

Apollo Companies dashboard
via Apollo

Apollo is an end-to-end AI sales software tool that puts contact data in your sales team’s hands. Find data, run outreach campaigns to your leads, and use engagement workflows to streamline the experience and close more deals. 🤝

Apollo best features:

  • Source contact data and split into categories for targeted outreach
  • Track replies, bounces, and unsubscribe requests from email outreach campaigns
  • Integrate with a sales CRM tool for uninterrupted and streamlined workflows

Apollo limitations:

  • Automatic reports don’t distinguish between undelivered and emails with replies, some users say
  • Some users report the exporting and email-sending limits can feel restrictive

Apollo pricing:

  • Free
  • Basic: $49/month per user
  • Professional: $79/month per user
  • Organization: $99/month per user

Apollo ratings and reviews:

  • G2: 4.8/5 (5,000+ reviews)
  • Capterra: 4.6/5 (300+ reviews)

9. Warmer

Warmer is an AI-powered email writing tool. Sales and marketing teams can use Warmer to craft and send personalized warm or cold emails to prospects quickly thanks to an AI-powered process that takes into account your email goal and your prospect’s data insights. ✉️

Warmer best features:

  • Send personalized emails at a faster pace
  • AI-written emails with a highly personal feel
  • Pull in data insights from your prospect’s website or LinkedIn profile

Warmer limitations:

  • Warmer focuses on email personalization, so users who want a more general AI writing tool may prefer another tool instead
  • Some users may prefer a per-month pricing model compared to a credit-based system

Warmer pricing:

  • Free
  • Paid plans available

Warmer ratings and reviews:

  • G2: N/A
  • Capterra: N/A

10. Freshsales

Freshsales is a salesforce tool from the software company Freshworks. This platform is an end-to-end solution that gives sales teams the tools to close more deals faster and secure more consistent sales overall. Key features include customer insights and context, multichannel outreach, sales automation tools, and contact scoring with the Freddy AI sales assistant. ⚒️

Freshsales best features:

  • Lead scoring based on AI-powered algorithms and insights
  • Bring your sales management, contact database, and email marketing into one place
  • Simplify workflows with pre-built sales email templates

Freshsales limitations:

  • Some users wish there were more automation features for sales activity
  • It can be challenging to find and export CRM data, some users report

Freshsales pricing:

  • Free
  • Growth: $15/month per user
  • Pro: $39/month per user
  • Enterprise: $69/month per user

Freshsales ratings and reviews:

  • G2: 4.5/5 (1,000+ reviews)
  • Capterra: 4.5/5 (500+ reviews)
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Drive More Success With These Sales AI Tools

There’s an endless amount of AI sales assistant tools available, but for sales managers, only some of them are worth investing in. Use this guide to help you find your go-to AI sales tools for boosting lead generation and accessing data-driven insights to close more deals.

If you’re looking for one place where you can do it all, make ClickUp your next investment. Our artificial intelligence and sales features mean you can run everything from one central hub with sales pipeline management, lead tracking, sales team management, and more. Try ClickUp for free today. 🤩

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