As a marketing project manager, your job is to stay organized, allocate resources, and keep track of basically everything that’s related to the project.
And when it comes to actually managing all of these marketing projects, that’s a balancing act you have to learn with a million different tasks on your plate… 🤹♂️
Lucky for you, we’ve rounded up a few helpful project management tips from our ClickUp marketing team and other marketing professionals.
Having experienced challenges in their roles, they learned a thing or two on managing and achieving a balanced workflow, and they’d love to share some wisdom with you!
But first, let’s take a look at the critical responsibilities of marketing project managers and what you need to have to excel in your role.
Let get into it, shall we?!
What do marketing project managers do exactly?
Marketing project managers are responsible for turning a vision into a reality. This can be done by managing long and complex project life cycles such as initiating, planning, executing, maintaining, and closing projects to achieve specific goals.
Your job is to understand the scope of the work, KPIs, metrics, determine budgets for campaigns, and ensure that the project is delivered on time.
Besides knowing how to build a great project, you must also know exactly what to do when everything starts falling apart.
Oh, not to forget that you also have to manage the work, the team, the customers’ and stakeholders’ expectations, and the project deliverables.
Oof. There’s a lot to juggle, right? 😅
As crazy as the job as a marketing project manager can get, it definitely can be an exciting and enjoyable role.
You can enhance your experience by investing some time to master the project management skills needed for your position and learn what makes a good project manager to give you an idea of what to aim for.
And if you want to step your game even further, try implementing a project management software to crush your project goals in no time.
Marketing project management software like ClickUp can help you smoothen your processes, identify and address your marketing team’s unique needs, and give your precious time back!
Wouldn’t that be nice?! 😉
Key features to look for in a project management software
- Project planning: to plan your projects effectively
- Collaboration software: to help your team collaborate easily
- Project progress tracking: to monitor your project’s progress
- Document storage: to carefully store and create important project documents
- Goal-setting: to give your team a set of deliverables to work towards
- Reminders: to remind you of your deadlines
- Distinct statuses: to keep you updated about project updates
- Client access rights: to update your clients about their project’s progress
Are you in? Or are you in?! 🙋🏼♀️
Alright, let’s get to the good stuff and hear from other marketers on how they’ve managed their workflow and pushed their projects forward. 👨🏻💻🚀
Project management tips from marketing professionals
Learn more about How Amara uses ClickUp for Agency Project Management.
Learn more about Erika’s solution for Agile Project Management at Adhere Creative.
Learn more about How Marker.io manages bug tracking with ClickUp.
We’d like to thank everyone that participated in this project management tips roundup! 🙏🏽
And now, let’s hear from our ClickUp team!
Project management tips from ClickUp’s marketing team
Our marketing team knows a thing or two about the magic of implementing a project management software for work. 😉🧙🏻♀️
They rely on ClickUp to meet their unique needs, from content and social media to paid advertising and beyond.
ClickUp is an excellent tool for goal tracking and allows the team to quickly organize tasks, coordinate cross-team projects, and manage marketing campaigns.
Best of all, they can do all that and more in ONE place.
Hear from our marketing team members on how they use ClickUp every day, and maybe, you can start replicating them in your marketing flows, too!
Managing marketing projects doesn’t have to be so daunting.
In fact, it can be enjoyable with the help of a project management software like ClickUp!
Establish clear goals, set appropriate timelines, improve team collaboration, breeze through projects and deadlines, and save time so you can do more of what you love to do.
Sign up for a free account today and become an efficient marketing project manager in no time! 😉 🚀