12 Strategic Planning Models and Frameworks For Your Business

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Implementing a strategic planning framework is crucial for any business aiming to succeed. It provides a clear direction and helps align your team with your goals.
Without a strategic plan, your business risks losing focus—wasting resources, leading to missed opportunities, and falling behind competitors.
So, let’s mitigate that before it even happens!
In this blog, we’ll explore some of the most common strategy management models critical for business strategy and development and achieving success.
A strategy management model is a framework used to develop, implement, and evaluate a company’s strategic plan. It includes steps like analyzing the external environment, internal strengths and weaknesses, setting goals, formulating strategies, implementing plans, and monitoring performance.
A strategy planning framework and a strategic planning model are both tools used in the strategic planning process. However, there is a stark difference between the two.
Here are 12 of the most popular strategic planning frameworks and models and how to implement them with a strategic project management tool like ClickUp:
SWOT Analysis is a strategic planning tool for assessing a company’s Strengths, Weaknesses, Opportunities, and Threats. By identifying these internal and external factors using ClickUp, companies can effectively mitigate flaws in business management, address organizational risks, and capitalize on new prospects.
The ClickUp Work SWOT Analysis Template can help you conduct a SWOT analysis and evaluate internal strengths and weaknesses, such as skills and resources. Besides, it enables you to identify external opportunities and threats like market trends and competitor activities.
Read More: 12 Free SWOT Analysis Templates and Examples
PEST Analysis is a strategic planning model used to assess the Political, Economic, Sociocultural, and Technological factors that may impact a business. By determining them using ClickUp, you can easily identify potential risks and opportunities and optimize your business efforts.
With the ClickUp PESTLE Analysis Template, conduct a PEST Analysis and understand external factors influencing your business. Whether you’re launching a new product or examining your competitive landscape, this ClickUp template equips you with the insights needed for effective strategic planning and informed decision-making.
Porter’s Five Forces is a strategic planning framework used to analyze the competitive forces that shape an industry. The five forces are:
To visualize Porter’s Five Forces on a ClickUp Whiteboard, create a new board:
If you prefer a more hierarchical and organized approach, use ClickUp Mind Maps to implement Porter’s Five Forces:
The Ansoff Matrix is used to identify a business’s growth strategies. The four growth strategies are market penetration, market development, product development, and diversification.
For Ansoff Matrix analysis, use ClickUp Whiteboards to identify and visualize the strategies.
You can also use the ClickUp Ansoff Matrix Whiteboard Template to visualize the risks and rewards of each strategy, helping you make informed decisions. This template helps identify the best growth opportunities, assess potential risks for your business, and ensure your decisions are strategic and data-driven.
Value Chain Analysis identifies the activities involved in creating value for a customer. It helps companies understand the costs and margins associated with each step and identify areas for improvement in cost reduction.
To increase product value, work on the Value Chain Analysis using ClickUp:
Once you have mapped your value chain, use ClickUp Dashboards to track insights for each activity. It will help you identify issues, increase efficiency, and optimize your company’s value-creation process.
Scenario Planning is another crucial strategy planning model. It helps you create various future scenarios and assess their potential impact on your business.
To carry out the Scenario model analysis, try ClickUp to create flexible and adaptable strategies:
Once done, use ClickUp Dashboards to track insights on factors that could impact these scenarios and make informed decisions to be better prepared.
The Blue Ocean Strategy encourages you to create uncontested market space rather than competing in saturated markets. The purpose of the Blue Ocean strategy is to find new opportunities that offer high growth potential, capture new demand, driving business success.
Once assessed, use ClickUp Goals to set specific objectives for implementing your Blue Ocean strategy, such as increasing market share or developing new products.
The VRIO Framework evaluates your business resources based on four criteria: Value, Rarity, Imitability, and Organization. Using this strategic planning model, you can determine if your resources can help you build a strong business strategy that is difficult for competitors to replicate.
Gap Planning, also called strategic planning gap, helps you identify the gap between your company’s current performance and your desired future state. It then helps develop strategies to bridge that gap. Gap Planning is ideal for setting goals for business growth and improvement.
Once you have identified the gaps, use ClickUp Goals to track and prioritize them. Create tasks for each gap, assign them to suitable team members, and set deadlines. Regularly review your progress and adjust your plan as needed.
Goal-Based Strategic Planning is a strategic planning framework that focuses on setting specific, practical goals and working on strategies to achieve them.
This strategic planning process aligns your business activities with your organization’s mission and vision, ensuring that every action contributes to your strategic goals.
Issue-based strategic planning addresses specific challenges your business faces. This framework helps identify key issues, analyze their impact, and develop targeted strategies to address them effectively.
With ClickUp Dashboards, you can create a dashboard to visualize your plan and progress. Regularly review and update your mind map and goals to ensure they align with the growing needs of your business model.
The OKRs framework helps you set clear objectives and measure their achievement through key results. It matches your team’s efforts with your organization’s strategic goals, promoting transparency and accountability.

Use the ClickUp Strategy Planning tool to streamline business strategy planning, implement OKRs, and track them with ease:
You can also use the ClickUp OKR Framework Template to set clear objectives and key results (OKRs), ensuring everyone stays on the same page. With features like custom statuses, fields, and views, you can track goals, measure their individual progress, and quickly identify any concerning roadblocks.
Strategic planning helps to align resources and efforts toward achieving long-term goals. To facilitate this process, project managers often use various models and frameworks, which can be used at different stages of the strategic planning process.
But how do you implement them?
ClickUp is a robust and feature-rich strategic planning software that can help you visualize, plan, and implement strategic planning frameworks and models effectively.
With its advanced project management capabilities, ClickUp can help streamline the entire strategic planning process for you. It can be leveraged to plan the process, brainstorm ideas, create visual representations of strategic planning models and supporting documentation, track the progress of goals, and collaborate with teams to work on the outcomes.
ClickUp offers several features that can be used for strategic planning:

ClickUp Goals helps you set and track goals efficiently with features like clear timelines, measurable targets, and progress tracking. It works well with most strategic planning frameworks.
You can use ClickUp Goals in your strategic planning process to create SMART goals that align with your business strategy. In a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis, ClickUp Goals can help you capitalize on strengths and opportunities.
Then, track the progress of your goals using a progress rollup format as seen above and make adjustments as needed. This will help you maintain focus, respond quickly to changes in your business environment, and build a competitive advantage.

With ClickUp Whiteboards, you can access a creative space to collaborate visually, brainstorm ideas, develop plans and strategies, and map out workflows in real time with teams. This tool allows you to create and manage tasks (via ClickUp Tasks), draw freehand, use drag-and-drop connections, add images, links, and other media, etc.
Using ClickUp Whiteboards, you can visually map out your strategic planning framework by creating visual representations of goals, objectives, and key performance indicators.
Draw connections between different strategic initiatives, creating clear roadmaps and workflows. You can also add notes, images, and links to provide context and details, ensuring everyone understands the strategic plan.
⚡️Template Archive: Whiteboard templates like ClickUp’s Swimlane Template can help you organize workflows and tasks based on different categories or departments. Think of it like a flowchart where each lane represents a specific area of responsibility. This makes it easy to see who’s working on what, identify potential bottlenecks, and ensure tasks move smoothly through the workflow.


ClickUp Dashboards provide a clear view of your projects, tasks, and performance. It helps visualize work, track progress against strategic objectives, and manage team workloads— all in one place.
For example, the Balanced Scorecard model of strategic planning helps organizations track performance across four key perspectives: financial, customer, internal processes, and learning and growth. With ClickUp Dashboards, you can create tailored dashboards to monitor each perspective, identify gaps, make necessary adjustments, and ensure their alignment with your goals.
ClickUp Dashboards can also turn data into actionable insights, helping you stay organized and focused on your goals.

If you want to visualize and organize complex ideas and workflows easily, try ClickUp Mind Maps. Its features include customizable templates, re-layout options, and the ability to turn ideas into tasks quickly, making complex planning simple.
You can use ClickUp Mind Maps for strategic planning by creating visual representations of your strategic planning models.
It will also help you identify relationships between different elements to understand dependencies. Moreover, with customizable templates and multiple modes, ClickUp Mind Maps adapt to any strategic planning framework.

When working on strategic planning, try ClickUp Docs to create documents that outline your strategic planning framework. You can break down your strategic planning process into clear sections with headers and tables in a doc and then link it to related tasks.
This tool allows you to create documents, manage them, collaborate with teams, and edit them seamlessly in real time. It offers features like linking documents to workflows, embedding content, and a Focus Mode functionality for writing in a distraction-free setting.

ClickUp Gantt Charts can help you visualize your strategic planning frameworks on a timeline, track the progress of business initiatives, and ensure alignment with strategy models.
This tool enables you to manage task dependencies and prioritize specific time frames to keep your strategic plans on track.
Its simple drag-and-drop interface streamlines workflows, helps you prioritize deadlines, and eliminates potential bottlenecks.
ClickUp Templates are like pre-built blueprints for your projects. They come with ready-to-go tasks, statuses, and views, so you don’t have to start from scratch.
ClickUp offers several strategic planning templates to give you a solid base from which to start. These templates help you organize your goals, action plans, and resources. You can even customize the templates to fit your unique needs and streamline the strategy planning process.
The ClickUp Strategic Roadmap Template helps you plan and visualize your company’s long-term goals, track their progress consistently, and solve problems creatively.
To use the template, establish your objectives and set milestones. Then, break down these milestones into specific tasks, assign resources, and set deadlines. Monitor progress through multiple views and adjust as needed.
It comes with:
The ClickUp Strategic Business Roadmap Template lets you outline your company’s current position, define your desired future state, and map out the steps to get there. This template is ideal for the Gap Planning Strategy Framework.
With multiple views, such as Timeline, Gantt, and Board, you can track progress, organize tasks, and visualize your strategic plans. It includes custom statuses such as In Progress, On Hold, and Scheduled and features custom fields to track Completion percentage, Effort, Expected Outcome, and more.
A strategic plan helps your business stay ahead of the curve and adapt to changes faster. It also lets you stay focused on your long-term business goals and capitalize on opportunities to gain an edge over your competitors.
If you’re ready to take your business to the next level, implementing well-formulated strategy management models is the key. ClickUp is a robust project management tool that enables you to create a strategic plan for your business from scratch or work with pre-established, common strategic planning models.
With features like goal-setting, task management, real-time collaboration, progress tracking, and customizable templates, ClickUp ensures you stay organized and focused on achieving your business goals.
So, why wait? Sign up for ClickUp today to optimize your strategic planning and drive your business success!
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