CLICKUP FOR GAME STUDIOS AND GAMING TECH TEAMS

How Kri Zek Moved Four Teams Off Slack and Started Shipped Early with ClickUp

Industry: Technology (gaming intelligence and game development tooling) | Employees: 1-50 | Use case: Cross-team delivery, campaigns, sales research, and executive oversight in one workspace, with a Super Agent per team

Krishna Soni says what he wants out loud and the task lands on someone's plate. He runs Kri Zek with nine Super Agents, one alongside each team, and they hold weekly meetings of their own. He put four of them on a single project to break its scope and timelines down team by team, and the work came back as dated tasks. Before this, all of it moved as messages in Slack.

Krishna Soni, Founder and CEO, Kri Zek, Jaipur, India

Hear from our ClickUp Ambassador at Kri Zek

"We have seen productivity increase for the entire team,

and everyone is now more efficient in the completion of tasks. We can now work on more projects at the same time, which has also created opportunities to explore concepts we would like to try out."

— Krishna Soni, Founder and CEO, Kri Zek

AT A GLANCE

Ahead of schedule on the first project he handed to agents

Krishna asked four Super Agents to take one project apart: scope, development timelines, schedules. They came back with the work split team by team and already on dated schedules, and the project finished ahead of plan. His engineering, marketing, sales, and executive teams run from that same workspace, which is ClickUp for game studios in practice. He kept the organization first, he says, and the AI got the context.

4 teams, one workspace

Engineering, marketing, sales, and the exec team

Delivered before schedule

One project split across four agents

9 Super Agents

One per team, with weekly meetings of their own

Before ClickUp : When every handoff was a message in a channel

Kri Zek was building a gaming intelligence stack: a player app, a game engine, an IDE, and a small language model, with four teams pulling on the same roadmap. Krishna coordinated it in Slack, which he describes as basic texts you send to channels and teams. Every handoff was something he typed and sent, and explaining a task was a separate message from assigning it. Checking on it was a third, usually somewhere else.

After ClickUp : Four agents split the project and it came back early

Krishna speaks the request now. He tells the Super Agent builder what he wants and it builds the agent, and a skills setting adds capabilities to one agent, several, or all of them. He put four agents on one project's scope and timelines, and the work came back allocated team by team as dated tasks, finishing "on schedule, or rather, before schedule." Nine agents now work alongside engineering, marketing, sales, and the executive team. He runs more projects at once, and that is where the new concepts come from.

Off-Script with ClickUp

Q: What's the most surprisingly useful thing ClickUp Brain or a Super Agent has done for your team?

"Having the entire context of the company, and completing tasks on their own, which is what we have been using the Super AI agents for. Initially we had the impression that the AI inside ClickUp can provide you with information, planning, summaries and so on, but that you have to do the work yourself. That is not the case: the AI agent can do it if you request them."

— Krishna Soni, Founder and CEO, Kri Zek

About Kri Zek

Kri Zek, founded in 2024, is a gaming intelligence company that turns how people play into tools for making games. Its products range from tGiX™, an algorithm that reads gameplay across eight cognitive dimensions, to the Altered Brilliance player app and the Majestic Helios IDE and Majestic Engine, with a small language model, Codename-TGX1, still in research. Its customers: players, game studios, esports coaches, and enterprise learning teams. It runs as KRI ZEK LLC in Delaware and Krizek India Private Limited in Jaipur, and its founder wrote The Power of Gaming (2025).

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