Quarterly Business Reviews (QBRs) are essential for design teams to reflect on their creative output, workflow efficiency, and client satisfaction. However, capturing the nuances of design projects and measuring creative impact can be challenging without a structured approach. This Design Team QBR Template provides a comprehensive framework to assess, align, and evolve your team's performance and project outcomes each quarter.
Using this template, design leaders can:
- Aggregate project data, client feedback, and creative metrics to generate actionable insights
- Track progress against design-specific KPIs such as project delivery timelines, revision cycles, and innovation benchmarks
- Share visual presentations of design achievements and challenges with stakeholders to facilitate informed decision-making
Whether reviewing the success of a branding campaign or evaluating the efficiency of your design process, this template equips your team with the tools needed for effective quarterly reviews.
Benefits of the Design Team QBR Template
Implementing this QBR template helps design teams by:
- Providing a consistent and streamlined review process tailored to creative workflows
- Highlighting areas for creative improvement and operational efficiency
- Organizing qualitative and quantitative data, including client satisfaction scores and project milestones, in an accessible format
- Ensuring alignment between design objectives and broader business goals across all stakeholders
Main Elements of the Design Team QBR Template
This template includes key features to support a thorough quarterly review process:
- Custom Statuses:
Track each phase of the QBR process—from data gathering to presentation preparation and follow-up actions—with statuses like To Do, In Progress, and Complete.
- Custom Fields:
Capture essential design metrics such as project type (e.g., branding, UI/UX, illustration), client feedback ratings, revision counts, and innovation initiatives.
- Views:
Utilize multiple views including a Category List to organize projects by type, a Getting Started Guide for onboarding new team members to the QBR process, a QBR Database to consolidate all quarterly data, a Lane Board to visualize progress across teams, and an Action Items List to track follow-up tasks.
- Automations:
Automate reminders for data submission deadlines, status updates, and notifications to stakeholders to maintain momentum and accountability.
By leveraging these elements, design teams can conduct comprehensive and insightful quarterly reviews that drive continuous creative excellence and operational success.








