Perpetual Map

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  • Ready-to-use, fully customizable Whiteboard
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ClickUpBy ClickUp
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A Perceptual Map (PERMAP) is a visual Whiteboard tool that is used in marketing to position ideas, product, brands, competitors or price. It is usually plotted in x-y axes with two significant determinants.

Perceptual maps are essential for understanding how your customers view and interact with your product. With the right template, you can create visually appealing maps that help you make informed decisions on product strategy and positioning.

ClickUp's Perceptual Map Template is designed to give you all the tools you need to:

  • Analyze customer perceptions of your product
  • Gain insight into how your competitors' products stack up
  • Identify opportunities to improve your offering and stand out from the competition

With this template, you can quickly map out all of these insights in one place—making it easier than ever to optimize your product strategy and stay ahead of the competition!

Benefits of a Perpetual Map Template

Perpetual map templates are a great way to help you visualize your organization's objectives and plan for the future. Benefits of using a perpetual map template include:

  • A clear overview of your organization’s current state, objectives, and timeline
  • The ability to track progress against objectives and plan for success
  • A clear understanding of how departments and teams are aligned
  • The ability to quickly identify areas for improvement

Main Elements of a Perpetual Map Template

ClickUp's Perpetual Map Template is designed to help you track and visualize your ideas, projects, and processes in one place. This Whiteboard template includes:

  • Custom Statuses: Create tasks with various custom statuses to keep track of the progress of each item on the map
  • Custom Fields: Categorize and add attributes to manage your tasks and easily visualize the items on the map
  • Custom Views: Start with this Whiteboard template and build out your ClickUp workflow which includes List, Gantt, Workload, Calendar, and more
  • Project Management: Improve map tracking with comment reactions, nested subtasks, multiple assignees, and priority labels

How to Use a Perpetual Map Template

A Perpetual Map Template can help you keep track of your processes and tasks in an organized and visual way. To get the most out of it, follow these steps:

1. Identify your goals and tasks

Start by writing down your main goal and then brainstorm tasks that are necessary to achieve it. Be sure to get as detailed as possible and include any sub-tasks that need to be completed.

Use a Doc in ClickUp to brainstorm and list all the tasks you need to accomplish.

2. Group tasks into categories

Once you have a list of tasks, it’s time to group them into categories. For example, if your goal is to launch a new product, you might have categories such as research, design, production, and marketing..

Use Board View in ClickUp to make a visual representation of your tasks and group them into different categories.

3. Prioritize tasks

Once you have your tasks categorized, you can start prioritizing them based on importance and urgency. This will help you focus on the tasks that need to be completed first and ensure that you don’t miss any deadlines.

Use Goals in ClickUp to prioritize your tasks by setting deadlines and tracking progress.

4. Create the map

Now it’s time to create the Perpetual Map. Start by laying out the categories and tasks in a visual way, with the main goal at the top and the sub-tasks branching off from there..

Use the Gantt Chart in ClickUp to create a visual representation of your Perpetual Map.

Get Started with ClickUp's Perpetual Map Template

Strategy planners can use this Perpetual Map Template to help everyone stay on the same page when it comes to visualizing data and understanding relationships.

First, hit “Add Template” to sign up for ClickUp and add the template to your Workspace. Make sure you designate which Space or location in your Workspace you’d like this template applied.

Next, invite relevant members or guests to your Workspace to start collaborating.

add new template customization

Now you can take advantage of the full potential of this template to create a perpetual map:

  • Create a project for each map goal
  • Assign tasks to team members and designate a timeline
  • Collaborate with stakeholders to brainstorm ideas and create content
  • Organize tasks into categories to keep track of progress
  • Set up notifications to stay up-to-date on progress
  • Hold regular meetings to discuss progress and any issues
  • Monitor and analyze tasks to ensure maximum productivity

Get Started with Our Perpetual Map Template Today

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