Elevator Pitch

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Easily create an elevator pitch with this template as an outline to create a compelling speech. Now you can brainstorm with your team and get things done efficiently and on time!

You only have a few moments to make an impact, but with ClickUp's Elevator Pitch Template, you can get the most out of them! Whether for a job interview, a startup pitch deck, or a new product launch, this template gives you the structure and space to craft the perfect elevator pitch.


The elevator pitch template helps you:


  • Articulate ideas simply and clearly—no matter who your audience is
  • Catch people’s attention quickly with powerful visuals and language
  • Organize all your key points in one place for maximum impact

What Is An Elevator Pitch?

An elevator pitch is a short, persuasive speech you can use to quickly gain interest in an idea, product, or service. It should be concise and memorable, delivering your message in a compelling way that gets potential customers interested and excited. The goal is to explain the value of your proposition in very few words – ideally, within the span of an elevator ride!


When crafting an elevator pitch, it’s important to focus on the core benefits of your offering and make sure it’s easy for listeners to understand. You should also include some form of call-to-action that encourages people to take the next step and find out more about what you have to offer. Make sure you practice beforehand so you know exactly what you want to say when the opportunity arises. With a well-crafted elevator pitch at your disposal, you’ll be able to effectively communicate your value proposition no matter the situation.

Benefits of an Elevator Pitch

The elevator pitch is an incredibly helpful tool for professionals and entrepreneurs alike. A successful elevator pitch can be the difference between making a lasting impression on potential employers, and being overlooked in the job market.


A great elevator pitch should grab the attention of your audience right away, and can:

  • Summarize the main points of a product, service or idea in a concise and clear manner
  • Help potential customers quickly understand what your offering is 
  • Provide an effective marketing tool to build interest and desire
  • Increase the chances of gaining prospective customers’ trust and approval

What Are the Main Elements of an Elevator Pitch?

An elevator pitch is a concise, compelling way of introducing yourself and your business. You should include the following elements in your elevator pitch:


  • What you do: A brief explanation of your profession or industry
  • Your unique approach: Your differentiating factor and how this sets you apart from competitors
  • What problem you solve: How you address a need and provide value to customers
  • Who you help: The customers who most benefit from your product or service
  • Call to action: What the listener should do next


Creating an effective elevator pitch can be time-consuming. To save time, use ClickUp's free Elevator Pitch Template for an easy-to-follow outline.

How to Use an Elevator Pitch Template

Creating an effective elevator pitch requires careful planning, so it helps to break down the process into smaller steps. Follow these guidelines when structuring your own:


1. Establish your goals.


What are you trying to achieve? Are you trying to gain support for a new project, promote a product or service, or attract investors? Knowing your objective will help you create an effective elevator pitch that speaks to your audience.


Use a Doc in ClickUp to brainstorm ideas for what you want your elevator pitch to convey.

2. Write out the key points.


Write down all the important aspects of what you’re pitching — this could include a brief overview of the product or service, benefits and features, and any other relevant information. Aim for just two or three sentences that can be said in 15 seconds or less. Keep it simple, straightforward and clear! 


Create task templates in ClickUp for each part of the pitch and customize them with information about the product or service being pitched. 

3. Use vivid language.


Make sure that whatever language you use is catchy and attention-grabbing — something that will make people sit up and take notice! Speak naturally and use colorful language to grab their attention and make them interested in learning more about what you have to say.  


Leave comments in ClickUp tasks with catchy examples of language that could be used in your elevator pitch. 

4. Practice makes perfect! 


Once you've written out the key points of your elevator pitch, practice saying it aloud until it comes naturally and rolls off the tongue easily — this is especially important if you plan on presenting at an event! 


Use Checklists in ClickUp to keep track of all the things that need rehearsing before delivering your elevator pitch - from body language to vocal inflection!

Troubleshooting Common Mistakes with an Elevator Pitch

Mistakes with an elevator pitch can be common, especially among novice entrepreneurs. One of the most frequent errors is having a too long or overly detailed pitch. Additionally, when designing your elevator pitch, it is important to remember not to do the following:

  • Focusing too much on features instead of benefits 
  • Not understanding your audience
  • Talking too long 
  • Being too general or vague 
  • Using technical jargon

Key Takeaways

Overall, an effective elevator pitch should be well-crafted and succinct in order to communicate the essence of a product or service in the short amount of time available. By following these tips, entrepreneurs can create compelling elevator pitches that will help make their product or service stand out from the competition. Try ClickUp’s Elevator Pitch template today!


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