The Challenge
Siloed work led to broken communication and inefficiency
Brentwood Baptist Church struggled with disconnected work at its nine campuses. Communication was fragmented across Microsoft Teams, Slack, and endless email chains. Important discussions were getting lost, updating multiple systems caused duplicate work, and coordinating projects was chaotic. Madi Wuebben, Promotions Director, and Dillon Sherlock, Digital Strategy Director at Brentwood Baptist Church struggled to keep their ministry teams connected.
"We were juggling tools just to have conversations," Madi explained. "Some people would be on Teams and our contractors would have email threads that stretched for days. It became impossible to know where the most up-to-date information actually lived."
Project management was similarly broken. The different teams across the church relied on their own methods for tracking work—some teams used an old, hard-to-use project management tool, while others depended on spreadsheets or paper notes. There was no centralized system to see where things stood, leading to duplicated work, missed deadlines, and last-minute rushes to finalize details before events and services.
Context loss
Important conversations were lost in the shuffle between multiple communication channels
Productivity bottlenecks
Constant app switching slowed down workflows and productivity
Project management chaos
Teams used multiple tools for their tasks, resulting in duplicated work and missed deadlines
The church's management recognized that their current situation was unsustainable. So they began the hunt for a centralized solution that would break down communication siloes and allow team members to work in sync.

Dillon SherlockDigital Strategy Director
"We were with an older project management system. It was pretty outdated, not super easy to navigate."






