{"id":115295,"date":"2025-01-30T00:00:00","date_gmt":"2025-01-30T08:00:00","guid":{"rendered":"https:\/\/clickup.com\/blog\/?p=115295"},"modified":"2025-02-04T11:43:55","modified_gmt":"2025-02-04T19:43:55","slug":"product-led-growth-software-tools","status":"publish","type":"post","link":"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/","title":{"rendered":"10 Best Product-Led Growth Software Tools (PLG) in 2026"},"content":{"rendered":"<p>Every company cares about its Customer acquisition cost (CAC)\u2014the cost of acquiring a customer. It\u2019s often a blended cost that includes your sales and marketing headcount, ad spending, etc.<\/p>\n<p>Correspondingly, every company cares about CAC Payback, the time it takes to recover your CAC from your customers in revenue. <\/p>\n<p>In a traditional go-to-market (GTM) strategy, companies rely heavily on outbound marketing &amp; sales efforts. This meant high CAC fueled by headcount costs plus the budget to run advertising campaigns to support this strategy.<\/p>\n<p>Then came a more efficient model: the Inbound Marketing strategy championed by companies like Hubspot. Where the investment went into creating a brand and thought leadership through content, and customers found you through search engines organically. This drove CAC costs down.<\/p>\n<p>The next stage of this evolution is Product-led Growth, leading with your product front and center as your growth strategy, reducing CAC and payback time, and driving scalability and profitability.<\/p>\n<div class=\"ub_table-of-contents\" data-hidetext=\"hide\" data-initiallyhideonmobile=\"false\" data-initiallyshow=\"true\" data-scrolltype=\"auto\" data-showtext=\"show\" id=\"ub_table-of-contents-38722072-0bbf-483a-892e-843a92c703b7\">\n<div class=\"ub_table-of-contents-header-container\">\n<div class=\"ub_table-of-contents-header\">\n<div class=\"ub_table-of-contents-title\">10 Best Product-Led Growth Software Tools (PLG) in 2024<\/div>\n<\/div>\n<\/div>\n<div class=\"ub_table-of-contents-extra-container\">\n<div class=\"ub_table-of-contents-container ub_table-of-contents-1-column\">\n<ul>\n<li><a href=\"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/#0-what-is-product-led-growth\">What is Product-Led Growth?<\/a><\/li>\n<li><a href=\"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/#1-what-is-product-led-growth-software\">What is Product-Led Growth Software?<\/a><\/li>\n<li><a href=\"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/#2-what-is-the-difference-between-plg-growth-and-sales-led-growth-which-is-better\">What is the difference between PLG growth and Sales-led growth? Which is better?<\/a><\/li>\n<li><a href=\"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/#3-what-should-you-look-for-in-a-product-led-growth-software-tool\">What Should You Look for in a Product Led Growth Software Tool?<\/a><\/li>\n<li><a href=\"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/#4-the-10-best-product-led-growth-software-tools-to-use-in-2024\">The 10 Best Product-Led Growth Software Tools to Use in 2024<\/a>\n<ul>\n<li><a href=\"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/#5-1-clickup\">1. ClickUp<\/a><\/li>\n<li><a href=\"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/#10-2-refiner\">2. Refiner<\/a><\/li>\n<li><a href=\"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/#15-3-productboard\">3. Productboard<\/a><\/li>\n<li><a href=\"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/#20-4-mixpanel-\">4. Mixpanel\u00a0<\/a><\/li>\n<li><a href=\"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/#25-5-chameleon-\">5. Chameleon\u00a0<\/a><\/li>\n<li><a href=\"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/#30-6-tableau\">6. Tableau<\/a><\/li>\n<li><a href=\"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/#35-7-userpilot-\">7. Userpilot\u00a0<\/a><\/li>\n<li><a href=\"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/#40-8-chartmogul\">8. ChartMogul<\/a><\/li>\n<li><a href=\"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/#45-9-segment\">9. Segment<\/a><\/li>\n<li><a href=\"https:\/\/clickup.com\/blog\/product-led-growth-software-tools\/#50-10-baremetrics\">10. Baremetrics<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<h2 class=\"wp-block-heading\" id=\"0-what-is-product-led-growth\">What is Product-Led Growth?<\/h2>\n<p>Product-led growth (PLG) is a business strategy where your product is the primary driver of customer acquisition, retention, and expansion. It focuses on creating a compelling user experience that allows customers to discover, adopt, and derive value from your product with minimal friction.<\/p>\n<p>A PLG strategy involves leveraging your product to attract, engage, and retain users. Instead of solely relying on traditional sales and marketing efforts, PLG emphasizes your product\u2019s inherent value, aiming to drive growth through user satisfaction.<\/p>\n<h2 class=\"wp-block-heading\" id=\"1-what-is-product-led-growth-software\">What is Product-Led Growth Software?<\/h2>\n<p>Product-led growth software helps you implement a product-led growth strategy, focusing on user-centric features, analytics, and <a href=\"https:\/\/clickup.com\/blog\/ai-tools-for-automation\/\">AI automation<\/a> to drive growth across the customer lifecycle\u2014acquisition, monetization, retention, expansion, and advocacy.<\/p>\n<p>The goal is to turn users into paying subscribers or buyers, with the product as the primary <a href=\"https:\/\/clickup.com\/blog\/growth-hacking-tools\/\">driver of growth<\/a> and revenue.<\/p>\n<p>Product-led growth tools help you:<\/p>\n<ul>\n<li>Deliver aha moments and business value to users<\/li>\n<li>Showcase the best use of your product<\/li>\n<li>Gather valuable product usage data,<\/li>\n<li>Collect customer feedback,<\/li>\n<li>Understand user behavior,<\/li>\n<li>Enhance user experience, and<\/li>\n<li>Increase your retention rate<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"2-what-is-the-difference-between-plg-growth-and-sales-led-growth-which-is-better\">What is the difference between PLG growth and Sales-led growth? Which is better?<\/h2>\n<p>Product-led and sales-led growth are very different approaches to achieving business growth. Here\u2019s an overview of how they differ:<\/p>\n<figure class=\"wp-block-table\">\n<table>\n<tbody>\n<tr>\n<td><strong>Aspect<\/strong><\/td>\n<td><strong>Product-Led Growth (PLG)<\/strong><\/td>\n<td><strong>Sales-Led Growth<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Focus<\/td>\n<td>PLG centers around the product as the primary growth driver. It prioritizes creating an intuitive product, is easy to adopt, and provides immediate value to users.<\/td>\n<td>Sales-led growth relies heavily on the efforts of a sales team to drive customer acquisition and revenue. The sales team actively contacts prospects, conducts demos, negotiates deals, and closes sales.<\/td>\n<\/tr>\n<tr>\n<td>Customer Acquisition<\/td>\n<td>Emphasis on allowing users to discover and adopt the product through self-service, often without direct involvement from a sales team. Aims for a compelling product experience to drive user acquisition and retention.<\/td>\n<td>Involves a hands-on, personalized sales process where the sales team guides and persuades potential customers through the sales funnel.<\/td>\n<\/tr>\n<tr>\n<td>Key Metrics<\/td>\n<td>Metrics revolve around user engagement, activation rates, product usage, and user satisfaction. Success is measured by the product\u2019s continuous value delivery and growth without heavy reliance on traditional sales channels.<\/td>\n<td>Sales pipeline, conversion rates, customer acquisition costs (CAC), and revenue generated through direct sales efforts.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<p>PLG is often considered more scalable and cost-effective once the product gains traction since it relies less on man-power intensive sales efforts.<\/p>\n<p>Most successful companies use a hybrid approach, initially focusing on a PLG model. Once the product has traction, they move to a sales-assisted model to support the needs of scale and expansion.<\/p>\n<h2 class=\"wp-block-heading\" id=\"3-what-should-you-look-for-in-a-product-led-growth-software-tool\">What Should You Look for in a Product Led Growth Software Tool?<\/h2>\n<p>Choosing the best product-led growth tool (PLG) requires a thoughtful approach. Here\u2019s a quick guide:<\/p>\n<ul>\n<li><strong>User-Friendly Interface: <\/strong>Look for a tool with an intuitive and user-friendly interface. You want something that your team can easily adopt without extensive training<\/li>\n<li><strong>Integration Capabilities: <\/strong>Check if the PLG tool integrates seamlessly with your existing software stack, especially with tools like CRM, product analytics, and communication platforms<\/li>\n<li><strong>Scalability: <\/strong>Ensure that the software is scalable and can handle increased usage as your user base expands<\/li>\n<li><strong>Analytics and Reporting: <\/strong>The tool should provide actionable insights into user behavior and engagement<\/li>\n<li><strong>Security and Compliance: <\/strong>Ensure that the product-led growth tool complies with industry security standards<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"4-the-10-best-product-led-growth-software-tools-to-use-in-2024\">The 10 Best Product-Led Growth Software Tools to Use<\/h2>\n<h3 class=\"wp-block-heading\" id=\"5-1-clickup\">1. ClickUp<\/h3>\n<figure class=\"wp-block-image size-full\"><img alt=\"ClickUp Views\" class=\"wp-image-114772\" decoding=\"async\" height=\"502\" loading=\"lazy\" src=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/ClickUp-Views.gif\" width=\"800\"\/><figcaption class=\"wp-element-caption\">Explore ClickUp to manage your product management with the power of AI, 15+ views, and task automations<\/figcaption><\/figure>\n<p><a href=\"https:\/\/clickup.com\/teams\/product\">ClickUp<\/a> provides an all-in-one <a href=\"https:\/\/clickup.com\/blog\/product-management-tools\/\">product management solution<\/a> with versatile features for the entire product development cycle, from idea to execution and monitoring.\u00a0<\/p>\n<p>The tool prioritizes a user-centric experience with accessible, engaging software and diverse <a href=\"https:\/\/clickup.com\/blog\/product-marketing-templates\/\">ClickUp Templates<\/a> to jumpstart your <a href=\"https:\/\/clickup.com\/blog\/product-launch-templates\/\">product journey<\/a>.<\/p>\n<p>ClickUp\u2019s customization caters to various project teams. Let\u2019s look into some key features of ClickUp:<\/p>\n<h4 class=\"wp-block-heading\" id=\"6-clickup-best-features\">ClickUp best features<\/h4>\n<figure class=\"wp-block-image size-large\"><img alt=\"Automating workflows\" class=\"wp-image-56631\" decoding=\"async\" height=\"865\" loading=\"lazy\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" src=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/04\/ClickUp-Automation--1400x865.gif\" srcset=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/04\/ClickUp-Automation--1400x865.gif 1400w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/04\/ClickUp-Automation--300x185.gif 300w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/04\/ClickUp-Automation--768x475.gif 768w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/04\/ClickUp-Automation--1536x950.gif 1536w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/04\/ClickUp-Automation--700x433.gif 700w\" width=\"1400\"\/><figcaption class=\"wp-element-caption\">Use pre-built automation recipes in ClickUp or customize them based on your needs, so your team can focus where it matters most <\/figcaption><\/figure>\n<p><a href=\"https:\/\/clickup.com\/features\/automations\"><strong>ClickUp Automation<\/strong><\/a><strong>:<\/strong> Streamline workflows and cut down on repetitive tasks. Save\u00a0 valuable time and elevate the customer experience by minimizing manual work<\/p>\n<figure class=\"wp-block-image size-full\"><img alt=\"ClickUp Whiteboard Process Mapping\" class=\"wp-image-112949\" decoding=\"async\" height=\"450\" loading=\"lazy\" src=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/10\/ClickUp-Whiteboard-Process-Mapping.gif\" width=\"800\"\/><figcaption class=\"wp-element-caption\">Use ClickUp to design workflows with handy features like whiteboards, mind maps, automations, and numerous templates<\/figcaption><\/figure>\n<p><strong><a href=\"https:\/\/clickup.com\/templates\/product-roadmap-t-134368432\">ClickUp Mind Maps<\/a>:<\/strong> Visualize the entire product development lifecycle for your business teams, such as sales, marketing, and design. Provide transparency not just to your internal product teams but also to external users, informing them about the <a href=\"https:\/\/clickup.com\/product-planning\">product\u2019s future plans<\/a> and enhancing customer engagement<\/p>\n<p><strong><a href=\"https:\/\/clickup.com\/features\/tasks\">ClickUp Tasks<\/a>:<\/strong> Build a product-led growth business by managing and organizing various tasks related to different projects. Choose from 35+ ClickApps to customize your tasks and seamlessly collaborate with your team<\/p>\n<figure class=\"wp-block-image size-full\"><img alt=\"ClickUp AI Overview GIF\" class=\"wp-image-114769\" decoding=\"async\" height=\"540\" loading=\"lazy\" src=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/ClickUp-AI.gif\" width=\"960\"\/><figcaption class=\"wp-element-caption\">Use ClickUp AI to write faster, summarize and polish text, generate email responses, and more<\/figcaption><\/figure>\n<p><strong><a href=\"https:\/\/clickup.com\/features\/ai\">ClickUp AI<\/a>:<\/strong> Incorporate new features into your product and use 100+ <a href=\"https:\/\/clickup.com\/blog\/ai-tools\/\">AI tools<\/a> to optimize your product development process. Write Product Requirements Documents (PRD), create compelling product content, design user testing studies, and craft test plans faster than usual<\/p>\n<p><strong><a href=\"https:\/\/clickup.com\/features\/views\">ClickUp Views<\/a>:<\/strong> Align your business with a product-led growth strategy, enhancing user engagement and allowing self-exploration of the platform. Choose from various view options\u2014List, Board, Box, Calendar, and more\u2014to visualize your projects at a glance and filter, sort, and group various tasks\/projects<\/p>\n<h4 class=\"wp-block-heading\" id=\"7-clickup-limitations\">ClickUp limitations<\/h4>\n<ul>\n<li>Navigating through the mobile app can be difficult due to multiple boards and extensive features<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"8-clickup-pricing-\">ClickUp pricing\u00a0<\/h4>\n<ul>\n<li><strong>Free Forever<\/strong><\/li>\n<li><strong>Unlimited: <\/strong>$7\/month per user<\/li>\n<li><strong>Business: <\/strong>$12\/month per user<\/li>\n<li><strong>Enterprise: <\/strong>Contact for pricing<\/li>\n<li><strong>ClickUp Brain: <\/strong>Available on all paid plans for $5\/Workspace member\/month<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"9-clickup-ratings-and-reviews\">ClickUp ratings and reviews<\/h4>\n<ul>\n<li><strong>G2: <\/strong>4.7\/5 (2,000+ reviews)<\/li>\n<li><strong>Capterra: <\/strong>4.7\/5 (2,000+ reviews)<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\" id=\"10-2-refiner\">2. Refiner<\/h3>\n<figure class=\"wp-block-image size-full\"><img alt=\"refiner app\" class=\"wp-image-115325\" decoding=\"async\" height=\"598\" loading=\"lazy\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/refiner-app.png\" srcset=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/refiner-app.png 1024w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/refiner-app-300x175.png 300w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/refiner-app-768x449.png 768w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/refiner-app-700x409.png 700w\" width=\"1024\"\/><figcaption class=\"wp-element-caption\">via <a href=\"https:\/\/refiner.io\" rel=\"noreferrer noopener nofollow\" target=\"_blank\">Refiner<\/a><\/figcaption><\/figure>\n<p>Refiner is a customer feedback and survey solution software that allows you to conduct customizable surveys, generate user feedback, conduct market research, and centralize all your research data.\u00a0<\/p>\n<p>This product-led growth (PLG) tool was designed for web and mobile product companies and works best for data-driven SaaS companies. Get better insights on customer satisfaction and needs, enhancing user retention through appropriate product enhancements.\u00a0<\/p>\n<h4 class=\"wp-block-heading\" id=\"11-refiner-best-features-\">Refiner best features\u00a0<\/h4>\n<ul>\n<li><strong>Survey widgets:<\/strong> Use Refiner\u2019s ready-to-use survey templates or build a fully customizable survey. Create micro surveys with the 12<em> <\/em>question types, including NPS, CSAT, CTAs, and more, to gather user feedback<\/li>\n<li><strong>User segmentation:<\/strong> Segment your customer base to target specific groups for surveys, enabling you to collect feedback from desired audiences instead of a general group<\/li>\n<li><strong>Integration:<\/strong> Integrate with third-party <a href=\"https:\/\/clickup.com\/blog\/best-project-management-tools\/\">project management tools<\/a> like Segment, Google Sheets, Make, Zapier and others to gain comprehensive knowledge and customer feedback<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"12-refiner-limitations-\">Refiner limitations\u00a0<\/h4>\n<ul>\n<li>Refiner doesn\u2019t support the inclusion of audio, video, or images in the survey questionnaire\u00a0<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"13-refiner-pricing-\">Refiner pricing\u00a0<\/h4>\n<ul>\n<li><strong>Trial version: <\/strong>Free<\/li>\n<li><strong>Essentials: <\/strong>$79\/month billed annually (Ideal for startup companies)<\/li>\n<li><strong>Growth:<\/strong> $199\/month billed annually (Ideal for companies needing personalized surveys)<\/li>\n<li><strong>Enterprise: <\/strong>Custom pricing<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"14-refiner-ratings-and-reviews\">Refiner ratings and reviews<\/h4>\n<ul>\n<li><strong>G2:<\/strong> Not enough reviews<\/li>\n<li><strong>Capterra:<\/strong> Not enough reviews<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\" id=\"15-3-productboard\">3. Productboard<\/h3>\n<figure class=\"wp-block-image size-full\"><img alt=\"Productboard\" class=\"wp-image-71492\" decoding=\"async\" height=\"520\" loading=\"lazy\" sizes=\"auto, (max-width: 867px) 100vw, 867px\" src=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/Productboard.jpg\" srcset=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/Productboard.jpg 867w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/Productboard-300x180.jpg 300w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/Productboard-768x461.jpg 768w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/Productboard-700x420.jpg 700w\" width=\"867\"\/><figcaption class=\"wp-element-caption\">via <a href=\"https:\/\/www.productboard.com\" rel=\"noreferrer noopener nofollow\" target=\"_blank\">Productboard<\/a><\/figcaption><\/figure>\n<p>Productboard is product management software that is designed to help product teams, sales teams, and others in a business to collect, prioritize, and manage product ideas.\u00a0<\/p>\n<p>It provides a platform for product managers and your teams to deliver the right product that best suits the needs of your users.<\/p>\n<h4 class=\"wp-block-heading\" id=\"16-productboard-best-features\">Productboard best features:<\/h4>\n<ul>\n<li><strong>Continuous customer insights: <\/strong>Get AI-generated summaries compiled from various sources, enhancing your understanding of customer needs. Personalize insight boards to highlight crucial customer feedback so your marketing\/ sales team can focus on creating product-led growth strategies and increasing customer satisfaction<\/li>\n<li><strong>Dynamic roadmaps: <\/strong>Stay up-to-date during the entire product development journey by tracking progress. Integrate workflow by staying connected and in sync with your sales and marketing teams<\/li>\n<li><strong>Prioritization: <\/strong>Segment and prioritize project ideas and customer feedback to direct company resources toward developing a genuinely needed product in the market<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"17-productboard-limitations-\">Productboard limitations\u00a0<\/h4>\n<ul>\n<li><a href=\"https:\/\/clickup.com\/blog\/productboard-alternatives\/\">Productboard<\/a> pricing is on the higher side<\/li>\n<li>Limited integration list<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"18-productboard-pricing-\">Productboard pricing\u00a0<\/h4>\n<ul>\n<li><strong>Trial version: <\/strong>Free<\/li>\n<li><strong>Essentials: <\/strong>$20 per maker\/month billed annually (suited for individuals)<\/li>\n<li><strong>Pro: <\/strong>$80 per maker\/month billed annually (suited for small teams)<\/li>\n<li><strong>Enterprise: <\/strong>Custom pricing (suited for organizations)<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"19-productboard-rating-and-reviews\">Productboard rating and reviews<\/h4>\n<ul>\n<li><strong>G2: <\/strong>4.3\/5 (230+ reviews)<\/li>\n<li><strong>Capterra: <\/strong>4.7\/5 (140+ reviews)<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\" id=\"20-4-mixpanel-\">4. Mixpanel\u00a0<\/h3>\n<figure class=\"wp-block-image size-full\"><img alt=\"Mixpanel\" class=\"wp-image-74410\" decoding=\"async\" height=\"738\" loading=\"lazy\" sizes=\"auto, (max-width: 1312px) 100vw, 1312px\" src=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/Mixpanel.png\" srcset=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/Mixpanel.png 1312w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/Mixpanel-300x169.png 300w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/Mixpanel-768x432.png 768w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/Mixpanel-700x394.png 700w\" width=\"1312\"\/><figcaption class=\"wp-element-caption\">via <a href=\"https:\/\/mixpanel.com\/home\" rel=\"noreferrer noopener nofollow\" target=\"_blank\">Mixpanel<\/a><\/figcaption><\/figure>\n<p>Mixpanel offers analytical solutions for product-led companies, primarily focusing on tracking and analyzing user interaction and engagement with web and mobile apps.\u00a0<\/p>\n<p>With Mixpanel, you can comprehend user behavior and pain points, optimizing your product for user-centric growth and aligning with a product-led strategy.<\/p>\n<h4 class=\"wp-block-heading\" id=\"21-mixpanel-best-features-\">Mixpanel best features\u00a0<\/h4>\n<ul>\n<li><strong>Flow reports: <\/strong>Analyze your user journey and identify where they dropped off. Optimize key processes and product development cycles so that you can increase your <a href=\"https:\/\/clickup.com\/blog\/customer-retention-software\/\">customer retention<\/a><\/li>\n<li><strong>Cohort analysis:<\/strong> Segment your users and create <em>user<\/em> <em>cohorts, <\/em>grouping customers based on user behavior and patterns. Target specific user cohorts and push personalized nudges and notifications<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"22-mixpanel-limitations-\">Mixpanel limitations\u00a0<\/h4>\n<ul>\n<li>First-time users may find the user interface overwhelming and not intuitive<\/li>\n<li>Customer support is slow and below average<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"23-mixpanel-pricing-\">Mixpanel pricing\u00a0<\/h4>\n<ul>\n<li><strong>Starter:<\/strong> Free (includes 20 events\/month)<\/li>\n<li><strong>Growth: <\/strong>$20\/month (includes unlimited saved reports)<\/li>\n<li><strong>Enterprise: <\/strong>$833\/month (includes all advanced features)<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"24-mixpanel-ratings-and-reviews\">Mixpanel ratings and reviews<\/h4>\n<ul>\n<li><strong>G2: <\/strong>4.6\/5 (1080+ reviews)<\/li>\n<li><strong>Capterra: <\/strong>4.5\/5 (125+ reviews)<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\" id=\"25-5-chameleon-\">5. Chameleon\u00a0<\/h3>\n<figure class=\"wp-block-image size-large\"><img alt=\"Chameleon\" class=\"wp-image-115338\" decoding=\"async\" height=\"716\" loading=\"lazy\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" src=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/image-16-1400x716.png\" srcset=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/image-16-1400x716.png 1400w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/image-16-300x153.png 300w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/image-16-768x393.png 768w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/image-16-1536x786.png 1536w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/image-16-700x358.png 700w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/image-16.png 1920w\" width=\"1400\"\/><figcaption class=\"wp-element-caption\">via <a href=\"https:\/\/www.chameleon.io\/home-demo\" rel=\"noreferrer noopener nofollow\" target=\"_blank\">Chameleon<\/a><\/figcaption><\/figure>\n<p>Chameleon is a digital adoption (DAP) software designed for SaaS companies.\u00a0<\/p>\n<p>Whether you\u2019re a product manager or part of a product development team, this software enhances user adoption and engagement within your software products by creating personalized and highly customizable user experiences.<\/p>\n<h4 class=\"wp-block-heading\" id=\"26-chameleon-best-features-\">Chameleon best features\u00a0<\/h4>\n<ul>\n<li><strong>Product tours: <\/strong>Help customers understand your product better by creating step-by-step product tours and walkthroughs. Share interactive product demos that guide users to key features and new releases<\/li>\n<li><strong>Continuous customer feedback loop: <\/strong>Gather customer feedback directly from your product\/software using micro surveys and multi-button surveys, achieving up to a 3x response rate<\/li>\n<li><strong>Launchers: <\/strong>Create helpful links, paths to product features, and onboarding checklists for your customers with customizable in-app widgets\u00a0<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"27-chameleon-limitation-\">Chameleon limitation\u00a0<\/h4>\n<ul>\n<li>There are minor bugs in the new UI that can make navigating time-consuming<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"28-chameleon-pricing\">Chameleon pricing<\/h4>\n<ul>\n<li><strong>Helpbar: <\/strong>Free (CMD+K search available)<\/li>\n<li><strong>Startup:<\/strong> $279\/month (ideal for building custom experience)\u00a0<\/li>\n<li><strong>Growth: <\/strong>$1250\/month (ideal for scaling)<\/li>\n<li><strong>Enterprise: <\/strong>Custom pricing (ideal for managing multiple products)<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"29-chameleon-ratings-and-reviews\">Chameleon ratings and reviews<\/h4>\n<ul>\n<li><strong>G2: <\/strong>4.4\/5 (150+ reviews)<\/li>\n<li><strong>Capterra:<\/strong> Not enough reviews<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\" id=\"30-6-tableau\">6. Tableau<\/h3>\n<figure class=\"wp-block-image size-large\"><img alt=\"Tableau Dashboard\" class=\"wp-image-70930\" decoding=\"async\" height=\"700\" loading=\"lazy\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" src=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/downright_beautiful-1400x700.jpg\" srcset=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/downright_beautiful-1400x700.jpg 1400w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/downright_beautiful-300x150.jpg 300w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/downright_beautiful-768x384.jpg 768w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/downright_beautiful-1536x768.jpg 1536w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/downright_beautiful-700x350.jpg 700w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/08\/downright_beautiful.jpg 1600w\" width=\"1400\"\/><figcaption class=\"wp-element-caption\">via <a href=\"https:\/\/www.tableau.com\" rel=\"noreferrer noopener nofollow\" target=\"_blank\">Tableau<\/a><\/figcaption><\/figure>\n<p>Tableau is a comprehensive visual analytics platform with AI capabilities, empowering you to explore product usage data, make informed decisions, and streamline tasks at scale.\u00a0<\/p>\n<p>Whether in the cloud, on-premises, or integrated with Salesforce CRM, Tableau provides a deep analytics platform with AI\/ML capabilities, governance, and collaboration.<\/p>\n<h4 class=\"wp-block-heading\" id=\"31-tableau-best-features\">Tableau best features<\/h4>\n<ul>\n<li><strong>VizQL (Visual Query Language): <\/strong>Convert user actions into queries, making data visualization and analysis easy<\/li>\n<li><strong>Mobile version: <\/strong>Use the mobile app to create dashboards and layouts without compromising on the features and view<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"32-tableau-limitations-\">Tableau limitations\u00a0<\/h4>\n<ul>\n<li>You need to have knowledge of SQL to create intricate datasets from multiple data sources<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"33-tableau-pricing-\">Tableau pricing\u00a0<\/h4>\n<ul>\n<li><strong>Tableau Viewer:<\/strong> $15\/user\/month<\/li>\n<li><strong>Tableau Explorer:<\/strong> $42\/user\/month<\/li>\n<li><strong>Tableau Creator: <\/strong>$70 user\/month<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"34-tableau-ratings-and-reviews\">Tableau ratings and reviews<\/h4>\n<ul>\n<li><strong>G2: <\/strong>4.4\/5 (1950+ reviews)<\/li>\n<li><strong>Capterra: <\/strong>4.5\/5 (2150+ reviews)<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\" id=\"35-7-userpilot-\">7. Userpilot\u00a0<\/h3>\n<figure class=\"wp-block-image size-full\"><img alt=\"\" class=\"wp-image-65019\" decoding=\"async\" height=\"689\" loading=\"lazy\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" src=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/06\/Userpilot.png\" srcset=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/06\/Userpilot.png 900w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/06\/Userpilot-300x230.png 300w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/06\/Userpilot-768x588.png 768w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/06\/Userpilot-700x536.png 700w\" width=\"900\"\/><figcaption class=\"wp-element-caption\">via <a href=\"https:\/\/userpilot.com\/solutions\/product-led-growth\/\" rel=\"noreferrer noopener nofollow\" target=\"_blank\">Userpilot<\/a><\/figcaption><\/figure>\n<p>Userpilot helps your product grow by improving user activation, trial conversions, and expansion revenue through in-app experiences.\u00a0<\/p>\n<p>Optimize user onboarding for increased trial-to-paid conversions, enhance user engagement for better retention, and uncover expansion opportunities with in-app surveys with Userpilot.<\/p>\n<h4 class=\"wp-block-heading\" id=\"36-userpilot-best-features\">Userpilot best features<\/h4>\n<ul>\n<li><strong>Feature adoption: <\/strong>Guide users to key features and updates with in-app messages, walkthroughs, and tooltips, increasing feature and product adoption crucial for product-led growth<\/li>\n<li><strong>Dynamic User Interface (UI):<\/strong> Create interactive and multiple UI patterns by choosing from various options like modals, sliders, tooltips, checklists, and more<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"37-userpilot-limitations-\">Userpilot limitations\u00a0<\/h4>\n<ul>\n<li>The pricing is high compared to others on the list<\/li>\n<li>Users report slow performance while performing multiple actions<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"38-userpilot-pricing-\">Userpilot pricing\u00a0<\/h4>\n<ul>\n<li><strong>Starter: <\/strong>$249\/month (billed annually)<\/li>\n<li><strong>Growth: <\/strong>$499\/month (billed annually)<\/li>\n<li><strong>Enterprise: <\/strong>Custom pricing\u00a0<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"39-userpilot-ratings-and-reviews\">Userpilot ratings and reviews<\/h4>\n<ul>\n<li><strong>G2: <\/strong>4.6\/5 (220+ reviews)<\/li>\n<li><strong>Capterra: <\/strong>4.5\/5 (55+ reviews)<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\" id=\"40-8-chartmogul\">8. ChartMogul<\/h3>\n<figure class=\"wp-block-image size-full\"><img alt=\"chartmogul\" class=\"wp-image-115370\" decoding=\"async\" height=\"530\" loading=\"lazy\" sizes=\"auto, (max-width: 979px) 100vw, 979px\" src=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/chartmogul.png\" srcset=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/chartmogul.png 979w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/chartmogul-300x162.png 300w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/chartmogul-768x416.png 768w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/chartmogul-700x379.png 700w\" width=\"979\"\/><figcaption class=\"wp-element-caption\"> via <a href=\"https:\/\/chartmogul.com\" rel=\"noreferrer noopener nofollow\" target=\"_blank\">ChartMogul<\/a><\/figcaption><\/figure>\n<p>ChartMogul is a subscription analytics and revenue recognition platform designed for SaaS (Software as a Service) companies and other subscription models.<\/p>\n<p>It helps you analyze your subscription metrics like Monthly Recurring Revenue (MRR), Annual Recurring Revenue (ARR), and Average Revenue Per User (ARPU) so you can make data-driven decisions.<\/p>\n<h4 class=\"wp-block-heading\" id=\"41-chartmogul-best-features-\">ChartMogul best features\u00a0<\/h4>\n<ul>\n<li><strong>Integration: <\/strong>Easily connect various billing apps and payment gateway, reducing manual data entry<\/li>\n<li><strong>Currency conversion:<\/strong> It supports 169 currencies and automatically converts foreign currency to your primary one<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"42-chartmogul-limitations-\">ChartMogul limitations\u00a0<\/h4>\n<ul>\n<li>Limited customer support<\/li>\n<li>Limited customization options\u00a0<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"43-chartmogul-pricing-\">ChartMogul pricing\u00a0<\/h4>\n<ul>\n<li><strong>Launch: <\/strong>Free (for less than $10K in MRR)<\/li>\n<li><strong>Scale: <\/strong>$100\/month (for more than $10K in MRR)<\/li>\n<li><strong>Volume: <\/strong>Custom pricing (for high-scale businesses)<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"44-chartmogul-ratings-and-reviews\">ChartMogul ratings and reviews<\/h4>\n<ul>\n<li><strong>G2: <\/strong>4.6\/5 (98 reviews)<\/li>\n<li><strong>Capterra:<\/strong> 4.7\/5 (42 reviews)<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\" id=\"45-9-segment\">9. Segment<\/h3>\n<figure class=\"wp-block-image size-large\"><img alt=\"segment app workspace-overview\" class=\"wp-image-115363\" decoding=\"async\" height=\"785\" loading=\"lazy\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" src=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/segment-app-workspace-overview-1400x785.png\" srcset=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/segment-app-workspace-overview-1400x785.png 1400w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/segment-app-workspace-overview-300x168.png 300w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/segment-app-workspace-overview-768x431.png 768w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/segment-app-workspace-overview-1536x862.png 1536w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/segment-app-workspace-overview-700x393.png 700w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/segment-app-workspace-overview.png 1920w\" width=\"1400\"\/><figcaption class=\"wp-element-caption\">via <a href=\"https:\/\/segment.com\/\" rel=\"noreferrer noopener nofollow\" target=\"_blank\">Segment<\/a><\/figcaption><\/figure>\n<p>Segment is a Customer Data Platform (CDP) that provides in-depth customer data and helps businesses collect customer feedback, and clean and organize product data.\u00a0<\/p>\n<p>The enterprise nature of the software ensures high levels of data integrity and quality. This will give you the confidence to launch intelligent automation-based triggers and campaigns for your customers.<\/p>\n<h4 class=\"wp-block-heading\" id=\"46-segment-best-features\">Segment best features<\/h4>\n<ul>\n<li><strong>Customer segment: <\/strong>Create and manage customer segments based on user behavior, attributes, and user journey so that you can create targeted marketing strategies<\/li>\n<li><strong>Audience engagement: <\/strong>Offers a complete view of your real-time audience and boosts user engagement by activating 450+ marketing tools<\/li>\n<li><strong>Engineering efficiency:<\/strong> Collect analytical data across any platform using a single API and streamline development by building integrations with only 10 lines of JavaScript<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"47-segment-limitations-\">Segment limitations\u00a0<\/h4>\n<ul>\n<li>Sharing financial details with a third-party platform may raise security and privacy concerns<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"48-segment-pricing\">Segment pricing<\/h4>\n<ul>\n<li><strong>Free: <\/strong>$0\/month (include 1000 visitors\/month)<\/li>\n<li><strong>Team:<\/strong> $120\/month (includes 10,000 visitors\/month)<\/li>\n<li><strong>Business:<\/strong> Custom pricing<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"49-segment-ratings-and-reviews\">Segment ratings and reviews<\/h4>\n<ul>\n<li><strong>G2: <\/strong>4.6\/5 (510+ reviews)<\/li>\n<li><strong>Capterra:<\/strong> 4.6\/5 (70+ reviews)<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\" id=\"50-10-baremetrics\">10. Baremetrics<\/h3>\n<figure class=\"wp-block-image size-large\"><img alt=\"Baremetric app\" class=\"wp-image-115356\" decoding=\"async\" height=\"909\" loading=\"lazy\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" src=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/baremetrics-app--1400x909.webp\" srcset=\"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/baremetrics-app--1400x909.webp 1400w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/baremetrics-app--300x195.webp 300w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/baremetrics-app--768x498.webp 768w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/baremetrics-app--1536x997.webp 1536w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/baremetrics-app--700x454.webp 700w, https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/baremetrics-app-.webp 1920w\" width=\"1400\"\/><figcaption class=\"wp-element-caption\">via <a href=\"https:\/\/baremetrics.com\/\" rel=\"noreferrer noopener nofollow\" target=\"_blank\">Baremetics<\/a><\/figcaption><\/figure>\n<p>Baremetrics is a software that provides subscription analytics and insights.<\/p>\n<p>If your product-led company runs on subscription models, then Baremetrics helps you track and understand customer behavior and get more insights on revenue.<\/p>\n<h4 class=\"wp-block-heading\" id=\"51-baremetrics-best-features\">Baremetrics best features<\/h4>\n<ul>\n<li><strong>Cancellation insights:<\/strong> Get detailed information on customer journey and customer cancellations with reasons to identify the gaps in your product and improve them<\/li>\n<li><strong>Forecasting:<\/strong> Predict future revenue from your subscription-based product so that you can make data-driven decisions, enhancing your product adoption<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"52-baremetrics-limitations-\">Baremetrics limitations\u00a0<\/h4>\n<ul>\n<li>It is only suitable for subscription-based businesses<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"53-baremetrics-pricing\">Baremetrics pricing<\/h4>\n<ul>\n<li><strong>Recover:<\/strong> $58\/month (ROI guarantee)<\/li>\n<li><strong>Metrics:<\/strong> $108\/month (Business insights)\u00a0<\/li>\n<li><strong>Cancellation insights:<\/strong> $108\/month\u00a0<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\" id=\"54-baremetrics-ratings-and-reviews\">Baremetrics ratings and reviews:<\/h4>\n<ul>\n<li><strong>G2: <\/strong>4.5\/5 (60+ reviews)<\/li>\n<li><strong>Capterra: <\/strong>Not enough reviews<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"55-choose-the-best-product-led-growth-tool-for-your-team\">Choose the Best Product-Led Growth Tool for Your Team<\/h2>\n<p>The versatility of PLG allows your business to align with user expectations for immediate value, scalability, and cost-effectiveness. It helps your product become the central force behind sustained growth.<\/p>\n<p>With the right product-led growth software, create a user-centric growth engine that drives community and advocacy among customers and sustained success in the market.<\/p>\n<p>Whether you choose to stack some of these product-led growth tools or go ahead with the all-in-one <a href=\"https:\/\/clickup.com\">ClickUp App<\/a>, invest in PLG to make your customers happy and sticky!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Every company cares about its Customer acquisition cost (CAC)\u2014the cost of acquiring a customer. It\u2019s often a blended cost that includes your sales and marketing headcount, ad spending, etc. Correspondingly, every company cares about CAC Payback, the time it takes to recover your CAC from your customers in revenue. In a traditional go-to-market (GTM) strategy, [&hellip;]<\/p>\n","protected":false},"author":68,"featured_media":115315,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ub_ctt_via":"","cu_sticky_sidebar_cta_is_visible":true,"cu_sticky_sidebar_cta_title":"Start using ClickUp today","cu_sticky_sidebar_cta_bullet_1":"Manage all your work in one place","cu_sticky_sidebar_cta_bullet_2":"Collaborate with your team","cu_sticky_sidebar_cta_bullet_3":"Use ClickUp for FREE\u2014forever","cu_sticky_sidebar_cta_button_text":"Get Started","cu_sticky_sidebar_cta_button_link":"","_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[223],"tags":[],"class_list":["post-115295","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-software"],"featured_image_src":"https:\/\/clickup.com\/blog\/wp-content\/uploads\/2023\/11\/product-lef-growth-blog-featured-image.png","author_info":{"display_name":"Alex York","author_link":"https:\/\/clickup.com\/blog\/author\/york\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>10 Best Product-Led Growth Software Tools (PLG) in 2026<\/title>\n<meta name=\"description\" content=\"Unlock explosive growth with the 10 best Product-Led Growth (PLG) software tools of 2023. 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